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Section: Business > Customer Service

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Gearing Up for GEN Z

Learn the ultimate Gen Z cheatsheet to make sure your business is adapting to the new generation of spa goers!

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Becoming An Esthetic Detective with Intake Forms

Make sure you are the Sherlock Holmes of your spa when it comes to quizzing your clients on everything that can have an impact on the skin and their treatments.

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The Effective Consultation

A proper consultation is very important, especially for new clients. Be sure you are giving the best consultation experience both for yourself and the client's benefit.

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#10Things to Start Prepping for Colder Months

Winter is coming. Not only that, the end of 2019 is on its way as well. See how you can prep for the end of the year, and more importantly the winter weather.

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Reflections: Worth It

This month we're showing you how to make your spa worth it. Breaking down client experience, medspa modalities and eye and lip treatments in the process.

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4 Ways to Create an Experience

Do you know the top 4 ways to improve your customer's experience? We do.

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4 Steps to Getting First Time Clients Coming Back

Getting clients to come back into the spa can be a tricky task even if you have amazing treatments for them. Mark Lees broke down how you can keep your clients coming back with no concerns.

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The Rules for Radiance

Everyone is looking to get that glow on their skin, so we've brought you some simple rules to help your clients achieve radiant skin.

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[PODCAST]: Top Tips For Painless Retail Selling

Unfortunately, selling is not taught in most esthetic and hospitality management programs. As such, spa professionals often find this task painful.

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4 Steps to Create a Booming Business

"We are creators of beauty and givers of confidence." See how you can take your business to the next level.

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The 3 Ps to Better Business

So much is constantly changing in the industry especially when it comes to taking your business to the next level. We have the top 3 tips to get your business booming in 2019.

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#10Things To Support Gender Equality

June is PRIDE month, so we've come up with 10 ways for you to show your true colors. See how you can provide a gender neutral environment for your employees.

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$pa Marketing: Emotional Buying Behavior

People buy through their emotions, which can be a great tool when it comes to sales. Instead of logically trying to sell someone a product, appeal to their emotions.

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Bring In The Men

Men can be your best clients and we've got all the ways you can maximize on these diamonds in the rough.

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Facebook Releases New Tools to Help Small Businesses Succeed

Facebook is celebrating National Small Business Week by helping small businesses with some new tools they have come out with. The appointment tool in particular is geared toward helping small service businesses.

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Creating a Custom Facial Protocol

Customizing skin care has been a hot concept in the industry for a while with all clients wanting something tailored specifically to them. That's why we broke down exactly how you can give your clients what they want.

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The Profits in Loyal Clients

High client retention is the ultimate goal, but sometimes it seems completely unreachable. So the question really is, how do we keep clients coming back regularly?

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Top 3 Bridal Services To Market

There are three top services that I recommend both men and women receive professional guidance on in the months leading up to the wedding day. I suggest booking each of these services monthly, for a minimum of three months, prior to the big day.

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