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Treatment
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Men
Makeup
6 Summer Brow and Lash Trends
From innovative application techniques, to bold colors and styles, here is a glimpse into some brow and lash trends we anticipate seeing throughout 2024 and into 2025.
Treatment
5 Father's Day Spa Packages that Treat Dads from Head to Toe
Men
6 Tips for Creating Services that Draw In Male Clients
Latest
Hair Removal
Brozilian Breakdown: 6 Questions to Ask Your Male Clients
Here are the questions you need to be asking your clients before a waxing service.
Sponsored
Meet S.A.M., Hale Cosmeceuticals’s New Salicylic Azelaic L-Mandelic Peel
Introducing our advanced Salicylic Azelaic L-Mandelic (S.A.M.) peel that combines the exfoliating properties of salicylic acid with the brightening and hydrating effects of azelaic and L-Mandelic acids to safely, gently and effectively treat skin.
Trends
Men Would Rather Go on a Bad First Date Than Take Care of Their Skin
A survey published by OnePoll, on behalf of CeraVe, aimed to discover men's habits and attitudes towards skin care regimens.
Men
Go Beyond the Shave with Dermaplaning
DermaplanePro is introducing a Men’s Protocol; a quick course to guide you in the most effective way to work with men’s skin.
Men
5 Protocols Tailored to Men's Skin Care Concerns
We have gathered five brands that shared their men's protocols that include video demonstrations for us to feature in our digital magazine.
Men
How to Curate Holistic Treatments Designed for Men
By connecting the dots for men on how their skin applies to the rest of their lifestyles, they can then make decisions to align their holistic goals.
Hair Removal
How to Remove Gender Exclusivity from Hair Removal Services
As hair removal and waxing play a more central role in overall health and wellness, how can providers make sure they are reaching and appealing to all possible customers?
Industry News
79% of Spa Professionals Are Seeing More Male Clients
In our recent poll, we discovered that 79% of our audience are seeing more men enter into their spa. So the question remains...how are you handling this clientele?
Treatment
3 Refreshing Island Sourced Services by Fiji's Kui Spa
VOMO's Kui Spa in Fiji introduced a new treatment menu that features restorative island-sourced ingredients, such as Nama Seaweed from Yasawa Islands and VOMO's own island harvested coconut oil.
Men
Achieving Brow Potential With Men
Men are starting to see the true value of having a great set of brows no matter their age, lifestyle or career choice, and they are ready to bring their brow game to the top of their self-care list.
Men
More Men In The Spa
Educating male clients on their unique skin type while offering product and routine recommendations, will help turn new and existing male clients into loyal fans.