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Section: Business > Retail
Retail
RIP Drugstore.com and Beauty.com
Walgreens' move to optimize its omnichannel takes its next step.
MedSpa
Plastics + Spa: A Marriage Made in Spa Heaven
A plastic surgeon and spa manager who are also husband and wife have partnered at the Aesthetic Associates Centre for Plastic Surgery and Advance Skin Care and the Trés Auraé Spa for great success.
Industry News
Tranquility Skin Spa Celebrates 6 Years with Expansion
After six years in business, Tranquility Skin Spa in Itasca, Illinois, plans to expand the size of its space, along with its services and products.
Retail
Sunset Key Cottages Appoints Spa Director
Amelia Hill has been named the spa director for Sunset Key Cottages, effective immediately.
Retail
Ask the Esthy: Choosing a Product Line
The truth is that finding a line that will provide amazing results for your clients and bring profits to your practice is going to require an investigation on your end.
Finance
Teching Up the Spa
Large spa owners need to think about how to leverage technology to shape the customer experience without disrupting the tranquil esthetic of the environment.
Industry News
Naturopathica Welcomes McCaffrey as New SVP
Barry McCaffrey joins the skin care brand’s senior management team as the senior vice president of spa sales.
Finance
Getting Creative With Spa Color
The colors you use in your spa space can have a profound effect on your clients and their physiological and emotional response to your business and the services and products you sell.
Customer Service
The 5 Senses of Consistent Spa Design
When you design or redesign your spa, it’s important to consider your brand and the feeling that you want your clients to have when they walk in the door. One trick I’ve learned is to design a spa by considering the five senses: sight, smell, taste, sound and touch.
Retail
Gloss Media and inMarket Team Up to Conquer 'Errand Mode'
Gloss Media and inMarket are coming together to enable brands to engage women when they are in the salon, or "errand mode."
Retail
SKINtuition: 8 Fast and Slow Retail Strategies
Spa owners need to make retail a focus instead of an afterthought, and our approach to retail and services should be both fast and slow. Sounds confusing? Let me explain.
Marketing
Ask the Esthy: Professional Products and Pre-booking
In this month's Ask the Esthy column, Crete explains how an esthetician can steer their clients away from drugstore products to professional products as well as bringing up pre-booking.
Retail
Ask The Esthy
Tackled in this month's column are how to overcome a winter drop in clients and how to increase product sales.
Retail
Sell More Product: Best Practices in Merchandising and Display
If you want to increase your product sales, pay attention to how you merchandise and display your products. I’m often asked, “What’s the difference between merchandising and display?” My answer is a lot.
Retail
Retail Still Challenging for Spa Owners
JMPankey Partners released its Spa Insight Survey for 2016, showing a quick snapshot of spa owners' greatest challenges and business goals for the year.
Retail
5 Steps Towards a SMART Purchase
Prematurely endorsing an ineffective or unproven product can be damaging to your reputation and your business. Use the SMART purchasing method: Safety, Maintenance, Affirmation, Research, and Takeaway, as described here.
Retail
Prepare to De-humanize Spa Retail
When it comes to spa retail, most of us think the more personable, the better. But what if we are wrong? A new report by Mintel suggests that 45% of beauty consumers prefer to search for product information in-store on their mobile device rather than ask for assistance from a sales associate.
Customer Service
4 Ways to Set Professional Skin Care Apart
Dermatology Times interviewed esthetician Rita Lee and a few dermatologists to identify the differences between professional and mass market skin care, and these differences are summarized below.
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