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$pa Marketing: Let’s Make a Deal

Here's how to show your customers that the quality and experience they will consistently get from you is well worth a return trip.

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Ask the Etsy: Methods for Successful Discounts

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Phorest Rebrands and Offers Financial Help to Spas and Salons

Phorest Salon Software has rebranded and is launching The Phorest Growth Fund to help spas and salons that may need financial aid.

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7 Ways To Be The Expert

The only way you can grow and stand in your power is to market yourself as the only option for your clients. Here's how to market yourself as the expert you are.

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#10Things To Respond To Unhappy Clients

This month we are discussing the #10Things to do when responding to an unhappy guest.

The $1.65 million investments will allow Sequential Skin to extend its B2B offerings to skin care, hair care and healthcare companies, with a focus on U.S. expansion.

Sequential Skin Announces $1.65M in Funded Investments

The $1.65 million investments will allow Sequential Skin to extend its B2B offerings to skin care, hair care and healthcare companies, with a focus on U.S. expansion.

According to a report by Research and Market, the global exfoliating active ingredient market is forecast to reach $200 million by 2026 with a CAGR of 7.1% from 2020 to 2026.

Exfoliant Actives On The Rise

According to a report by Research and Market, the global exfoliating active ingredient market is forecast to reach $200 million by 2026 with a CAGR of 7.1% from 2020 to 2026.

Orchid Medical Spa Software Rebrands to DaySmart

Orchid Medical Spa Software has rebranded to better accommodate spas and other industry businesses.

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How Proximity Engagement Can Boost Customer Loyalty

How do you build loyalty, deepen retention, and strengthen relationships with existing customers? One strategy is by leveraging proximity engagement marketing.

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Boulevard Launches Boulevard Duo

Boulevard has launched Boulevard Duo, which is designed to handle payment processing in the beauty industry.

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$pa Marketing: Networking to Rev Up Revenue

Networking is not only about increasing sales; it’s about enriching your experience in your professional community.

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Should You Adjust Your Prices? The Pandemic Perspective

Leave it to a pandemic to force us all to become uncomfortable and give us opportunities to refresh our perspectives, and knock the dust off our spa menus and offerings.

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Global Spa Resources Platform Helps Streamline Business Management

Check out Susan Yardley's Global Spa Resources (GSR) platform to help run your business more smoothly, from product acquisition to onboarding employees.