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Section: Business > Retail
Marketing
It’s Baaaack: Face & Body Southeast
At Face & Body Southeast 2017, expect the same great education and exposition amped up for the second round with more exhibitors and plenty of new additions. So what’s in store for you this year?
Industry News
3 Keys to Eco-Conscious Design
Since spas tend to consume vast amounts of natural resources and produce a corresponding amount of waste output, the industry has boosted efforts to reduce its collective carbon footprint.
Trends
Face & Body Northern California: Fueling Excitement for Spa Education
Previous event attendees can expect a show full of surprises, as Face & Body Northern California has plenty of additions to its already blockbuster offering including free keynotes to start each day, more medspa, more massage, interactive education and melanoma detection certification.
MedSpa
3 Keys to Boost Your Medical Spa Profits With Retail
Medical spa treatments and procedures will always be the bread and butter of your practice, but retail product sales have a vital place in the overall success of your business.
Industry News
MINDBODY Acquires Lymber Wellness
MINDBODY has acquired software solutions company Lymber Wellness and is working on integrating the pricing and inventory software.
Retail
Making Money With Masks
Think of masks as the perfect fit for your client’s at-home, customized maintenance program. As you carefully select and provide your clients with appropriate masks for their skin type and conditions, you’ll support what you do during your monthly treatments, and prevent retailers from taking away your business.
Marketing
How to Leverage Booking Apps to Boost Revenue
There are a few key ways to leverage some of these booking apps to improve productivity, reduce expenses and increase overall profitability.
Marketing
Beauty 2017-2018: What’s Working in Skin Care
Cosmetic Executive Women’s recent Global Trend Report event in New York provided a look at the trends that are reshaping the beauty industry.
Customer Service
Don’t Hate, Communicate
Estheticians and other esthetic professionals are often educated on standard protocols; however, the art of communication is as important as the treatment itself.
Industry News
Hand & Stone Receives a Face-Lift
Hand & Stone Massage and Facial Spa has launched their new lobby design. Designed by Philadelphia based Hanson Design, the new lobby design will focus on guest experience and adding modern features.
Retail
Ask the Esthy: Tracking Inventory
Keeping track of inventory is important for the following three reasons: customer care, profits and savings.
Finance
#10Things to Ask Before Remodeling
Creating new spaces can be exciting and good for business. Before you start, here are #10things to ask yourself before remodeling or adding space.
Retail
Ask the Esthy: Choosing a Powerful Serum
Choosing the right serum for your clients will require you to go on a two-part question-asking mission.
Marketing
Plan a Spa Party With Pennies
Learn how to immediately boost retail sales and draw new clients to your skin care center.
Industry News
Complexions Spa Launches Aroma Bar
Complexions Spa announces the launch of an aromatherapy bar. Aroma Bar allows clients of Complexions Spa to design their own aromatherapy body products.
Marketing
Dressing Up for The Holidays
Holiday décor and promotions that will rock your spa.
Trends
New Report Shows How Beauty is Getting More Connected
A desire for greater diagnostic power and personalization is fueling opportunities that bridge beauty, hygiene, wellness and technology ... with a human touch.
Customer Service
Changing Women’s Perceptions: Inside and Outside
Eva DeVirgilis, Face and Body Northern California keynote speaker, shared with attendees the power, privilege and responsibility we have in our industry to help women change their negative opinions about themselves.
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