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Staff
#10Things to Start Prepping for Colder Months
Winter is coming. Not only that, the end of 2019 is on its way as well. See how you can prep for the end of the year, and more importantly the winter weather.
Marketing
Harnessing the Power of Webinars
Webinars can be utilized for so many things in the spa industry, so make sure you're using them to your advantage.
Marketing
4 Steps to Getting First Time Clients Coming Back
Getting clients to come back into the spa can be a tricky task even if you have amazing treatments for them. Mark Lees broke down how you can keep your clients coming back with no concerns.
Marketing
$pa Marketing: Mobile Marketing Mania
With people constantly being on their phones, it is key to nail your mobile marketing strategy for your spa.
Marketing
Talk of the Town
Getting people talking about you and your business in a positive way, is a sure fire way to get more foot traffic through your door. But how exactly do you get them talking?
Marketing
#10Things to Inspire Unique Collaborations
See how you can take business collaborations to a whole new level, not only increasing your opportunity for them but also making your spa stand out.
Marketing
4 Steps to Create a Booming Business
"We are creators of beauty and givers of confidence." See how you can take your business to the next level.
Marketing
The 3 Ps to Better Business
So much is constantly changing in the industry especially when it comes to taking your business to the next level. We have the top 3 tips to get your business booming in 2019.
Marketing
To Vlog or Not to Vlog
Social media has forever changed the way of marketing, and one train to hop on would be vlogging. See how easy and beneficial vlogging can be for your business.
Marketing
$pa Marketing: The Art of the Add-On Sale
“Success is not a big step in the future; success is a small step taken right now.”
Marketing
3 Rules to Handle The Male Masses
Men coming to the spa is becoming increasingly popular with men realizing they deserve to be pampered to. Be sure you know how to not only reel them in but get them to come back too.
Marketing
14 Ways To Flex Your Social Media Muscle
Social media is the magic marketing tool that you could be using all wrong. Check out these 14 ways to become a master of your social media.
Marketing
Building Male Clientele
With the advent of the metrosexual trend, more men aren't afraid to put an effort into their appearance and be viewed as less “manly.” However, they still need guidance on how to care for their skin, which provides an opportunity to spas.
Marketing
$pa Marketing: Webinars That WOW
Webinars are surprisingly cost effective in the sense that you don't have to pay a lot of money to put one together, but you could get a lot of money from them.
Marketing
$pa Marketing: Emotional Buying Behavior
People buy through their emotions, which can be a great tool when it comes to sales. Instead of logically trying to sell someone a product, appeal to their emotions.
Trends
#RosaceaNoFilter Opens Up the Discussion on Rosacea
The skin positivity movement grew to another level during Rosacea Awareness Month in April. People are now using #RosaceaNoFilter to continue the discussion on rosacea and remove some of the stigma around it.
Customer Service
Facebook Releases New Tools to Help Small Businesses Succeed
Facebook is celebrating National Small Business Week by helping small businesses with some new tools they have come out with. The appointment tool in particular is geared toward helping small service businesses.
Marketing
4 Tips to Make Your Spa More Instagrammable
Social media is a necessary marketing strategy in the spa industry, but one way to use social media is to decorate your spa in a way where your clients will want to take pictures of it.
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