Search Skin Inc.

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Deciding on Devices: 4 Questions to Ask First

Using esthetic devices can improve client results--and your bottom line. It can be easy to get caught up in the latest marketing hype, but it's important to choose wisely to avoid making costly mistakes.

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Ask the Esthy: Crafting a Menu

Organizing a menu can feel overwhelming, but we can quickly replace those feelings with a fun, streamlined and strategic process with a few tips and tricks.

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Reflections The Same, But Different

Success in different decades, in front of different audiences or utilizing different technologies is not about changing who you are, it is about adapting to the current environment.

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Use Data to Boost Business in Your Medical Spa

The rise of technology in business has pushed the idea of Big Data to the forefront of conversation and made data-driven decision-making a must for many companies, including medical spas.

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#10Things to Ask Before Remodeling

Creating new spaces can be exciting and good for business. Before you start, here are #10things to ask yourself before remodeling or adding space.

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Hotel Spa Revenue Grows in 2016

According to a recent study in Hotel Business, it was announced that U.S hotel spa revenue increased 5.6% from 2014 to 2015. Part of the raise in revenue comes is attributed to consumer being more health and wellness concerned.

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#10Things To Get Ready for the New Year

With the final days of 2016 approaching, here are #10things you can do right now to prepare for the new year.

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Salons By JC Opens Arlington Suite Franchise

Salons by JC, a salon suite franchise, will be opening their first Arlington, Virginia location early next year. Salons by JC offers a unique alternative for spa and salon professionals, where they pay for space to work in but determine their own terms and conditions.

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The Makings of Your Spa Monopoly

When you’ve been successful at creating your monopoly, you can define the perfect market price and schedule combination that maximizes your profits and personal interests. If you’re looking for personal growth and wanting to seek ways to become the best you can be, read on.

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Ask the Esthy: Late Runners and No-Shows

The bad news is there is no way to 100% diminish these schedule setbacks. However, the good news is there are some powerful strategies you can start to implement right away to keep clients showing up on time.

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Top 10 Things Not to Miss at Face & Body Southeast

The three-day event is sure to bring spa owners and estheticians in the southeast region the latest in skin care research, innovative products and effective treatments.

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$pa Marketing: Make It Rain with Guerrilla Marketing

Traditional marketing can be expensive. What if you don’t have extra cash lying around? Should you take out a marketing loan or throw in the towel? Absolutely not, because you already have access to two of the most powerful, free marketing tools available: your brain and your legs.

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12 Tips to Grow Gift Card Sales

Beauty’s low positioning on the totem pole is likely because spas focus on gift card sales during seasonal peaks (Valentine’s Day, Christmas, Mother’s Day, etc.). But, here are a few stats on why gift cards can be profitable year-round.

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Tried and True: Making MedSpa Menu Magic

Creating a medspa menu is oftentimes more difficult than creating menus for spa services or medical services alone, due to the plethora of treatments.

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Wellness and Creativity Propel 2016 Spa Revenue Increase

At the the 2016 ISPA Conference & Expo, the Internation SPA Association (ISPA) released its 2016 U.S Spa Industry Study, as commissioned by Pricewaterhousecoopers (PwC). The spa industry is at an all time high and below are five takeaways from the report.

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18 Ways to Make a Spa Menu That Sells

When done correctly, spa menus can sell a client on who you are as an esthetician, an expert and a business. It can even sell treatments for you.

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Spa Owners Raise Over $30,000 for Charity

Spa owners from Ft. Myers, Florida raised $33,300 during their annual charity event.

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8 Tasks to Get Your Dream Spa Gig

Get the job of your dreams with these eight simple tasks for initial success.