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What Lash Artists and Estheticians Should Know About the Korean Lash Lift

The trendy lash lift technique can be an alternative to the standard lash lift

Purple Light Service

The Lash Lounge Redefines Guest Experience with Debut of "Purple Light" Service

Nulastin Vibrant Scalp Mask

Nulastin Launches Its Vibrant Scalp Mask

The Scalp-to-Ends Mask is Inspired by Red Light Therapy

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Minding Your Business: Keyara Amorosi

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From Client to Community: Building Referral Networks & Lasting Relationships

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SkinSpirit Doubles Down on Regenerative Therapies to Meet Growing Demand

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TIRTIR Brings the Freshness of Jeju Matcha to New York with an Immersive Pop-Up for Its K- Matcha Skincare Line

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The Future of Clean Clinical Skincare Arrives at Spa Collab

Green Envee is redefining modern spa care by blending clinical-grade performance with holistic, plant-based wellness. At Spa Collab in Denver and Atlanta, the brand will showcase how its advanced botanical formulations deliver visible results while elevating the treatment experience. Discover how this clean, results-driven approach is helping estheticians boost client retention, enhance retail opportunities, and stand out in today’s competitive wellness landscape.

Brown Bee Bb Product

Brown Bee Debuts Its Skincare-First Sunless Glow to the United States

Brown Bee, the cult-favorite sunless tanning brand born in Argentina, officially launches in the United States

“This is a transformative step forward for the beauty and spa industries,” said Leslie Roste, PBA director of state relations and policy development. “The compacts strengthen workforce mobility, support economic growth, and ensure professionals can serve clients wherever opportunity takes them.”

Industry Moves to Unlock Cross-State Mobility for Beauty Professionals

A shared compact database is under development to enable secure license verification and issuance of multi-state licenses, potentially launching as early as summer 2026.

Tami Blake is a licensed esthetician, spa owner and award-winning beauty entrepreneur behind two brands, Free + True and Sweet & True.

Sweet Success: How Tami Blake Turned Sugaring Into a Scalable Clean Brand

You have a market flooded with products, devices and solutions, and a consumer base that’s more aware of aesthetic practices than ever before. Surely, this means that beauty is becoming more attainable, more accessible, than ever before, with a route to desirable results for every price point, skin type and style?

Devices, Wellness and the Luxury Market

“People are more interested in the info and the science in skin care in general, which propels the industry forward,” says Dr. Alexes Hazen, board-certified plastic surgeon and founder of Zen Essentials.

Minding Your Business: Dr. Alexes Hazen on the Clinical Power Shift

There are a million ways to keep well. This is what wellness can look like in these three cities.

Where in the World is Wellness: Convenience and Connection

As consumers become more intentional about their lifestyles, wellness spaces are innovating ways in which individuals can more conveniently pursue their goals.

The secret to the glass skin trend? Hydration at every level, which means your clients will need the right products to attain that shine, instead of an oily sheen.

Korean Glass Skin Routine: Step-by-Step Guide for Clear, Dewy Skin

The Korean glass skin routine is all about achieving that sleek, radiant, almost translucent glow that makes your skin look like perfect glass.

Looking to protect skin through the harsh winter months? Hydrate, hydrate, hydrate.

Beating the Winter Skin Barrier and Hydration Struggle

Every esthetician knows that cold months typically accompany naturally lower humidity, continuously running heating systems and, for some, forgetting to drink water consistently throughout the day, as well as indulging in hotter showers.

You don't need to feel super chatty; these lip looks are statements all on their own.

Kisses, Darling: A Lip Trend Roundup

With glam looks coming back and 2016 nostalgia rearing its head, does that mean we're recycling lip trends from a decade ago?

Do you know how many moments are in a year? Here's the current one in skin care.

What's in Your Backbar? The Medical-Grade Skin Care Cut.

Skin care usually comes in real hot at the dawn of a new year: people feel guilty about overindulging during the holidays, they're stuck in the new year's resolution groove and, of course, winter weather has us all on high alert when it comes to babying our skin.

Conversational commerce blends AI and human connection in a surprisingly palatable way.

Conversational Commerce: Efficient Hands-Off Management That Can Help Boost Sales

Navigating the latest in AI in an industry where the human element is intrinsic leaves us to decide where exactly we should be drawing the line on what can and can't be automated.