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The Business Benefits of Adding Energy Healing to Your Esthetics Practice
The beauty industry is shifting.
Trends
AI in Skin Care: Practical Innovations for Spa Owners and Estheticians
Management
The Complete Business of Spray Tanning: A Guide for the Modern Esthetician
Latest
Trends
Seasonal Skin Savvy: How to Boost Your Biz Throughout the Year
If there’s one thing we can count on—besides the fact that someone will always ask if extractions will hurt—it’s the rhythm of the seasons.
Industry News
The State of Spa: Consumers Are Looking for Holistic, Personalized and Consistent.
The role of spas has been rapidly evolving in recent years, influenced by the surge of well-seekers in a post-pandemic world.
Sponsored
Pevonia: Effortlessly You
Healthy, radiant skin shouldn’t be so complicated.
Customer Service
Beyond the Treatment Room: Transforming Guest Journeys Into Emotional Memories
The spa experience does not begin when the treatment starts, nor does it end when the guest leaves the table.
Body
4 Things About Your Clients' Heads, to Keep In Yours
Scalp care's been the growing beauty trend catching on in the immediate post-pandemic wave, as the burgeoning wellness movement changed the lens in which we view skin care and began to be harnessed as a tool to bolster our aesthetic beauty, as well as our health.
Management
Elevate the Experience: The Tech Your Guests Will Soon Expect
In today's spa and wellness market, guests prioritize results and relaxation, seeking advanced and personalized experiences. As trends become hotter, spas and wellness clubs must integrate innovative solutions to meet the growing demands. RedWave and HydroWave by Wellsystem can be that solution, with fully automated, touch-free systems that deliver high-impact wellness benefits with minimal staff involvement.
Management
Tailoring Spa Packages to New and Expectant Moms
Pregnancy signifies a special time when a little R&R goes a long way.
Marketing
Holiday Décor—Does it Match Your Brand?
When was the last time you purchased new seasonal décor?
Facial
The Lash Landscape: Navigating Trends and Staying Grounded
In today’s beauty industry, lash artists aren’t just creating looks—they’re navigating a constant stream of trends flooding their feeds.
Hair Removal
Framing the Face: The Art & Science of Perfect Brows
Brows are not just hair—they are the frame that sets the tone for the entire face.
Regulatory
Navigating the Regulatory Landscape
The beauty industry is constantly evolving from a regulatory perspective.