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Finance
You Shouldn’t Have to Work Until Your Body Gives Out: A Financial Wake-Up Call for Beauty Professionals
The beauty industry is built on passion, skill and heart, but far too often, it is missing something critical: a long-term financial plan.
Customer Service
The 7/11 Rule: Elevating the Spa Experience Through Sensory Intelligence, Professional Presence & Transformational Client Care
In the world of esthetics, the service itself is only one part of the client journey.
Industry News
ALEXIS LAUREN Targets Austin & Dallas as Prime Markets in National Franchise Expansion Strategy
As the global medspa industry continues its rapid expansion, projected to reach $78.23 billion by 2033, ALEXIS LAUREN, the luxury medspa brand specializing in personalized aesthetic treatments and skin care, is setting its sights on the Austin and Dallas markets in Texas for franchise growth.
Body
The Art and Science of Paramedical Areola Tattooing: How Estheticians Are Pioneering Advanced Restorative Techniques for Breast Cancer Survivors
In the evolving landscape of paramedical esthetics, few specializations demand the unique intersection of clinical knowledge, artistic mastery and emotional intelligence required for 3D areola reconstruction.
Finance
The Hidden Revenue Leak in Your Medspa: Why Most Practitioners Leave $50K+ on the Table (And How to Fix It) - Part 2
I’m going to bring to attention one problem that hits my heart strings a little too much: Your prices are probably too low.
Finance
The Hidden Revenue Leak in Your Medspa: Why Most Practitioners Leave $50K+ on the Table (And How to Fix It) - Part 1
After 23 years running DELO Beauty Company, I've identified the six profit drains that keep medspas struggling and the framework that fixes them.
Industry News
Transom Acquires WellBiz Brands, a Leading Beauty & Wellness Franchisor Platform
Transom Capital Group (“Transom”), a Los Angeles–based private equity firm specializing in operational transformation, today announced the completion of its acquisition of WellBiz Brands, Inc. (“WellBiz” or the “Company”), a leading beauty and wellness franchisor platform, composed of five well-known brands delivering recurring, membership-based services that promote health, beauty and wellbeing.
Marketing
TikTok: The New Beauty Counter for Estheticians
If you’ve had a client come in and say, “I saw this on TikTok…” you’re not alone.
Management
Conversational Commerce: Efficient Hands-Off Management That Can Help Boost Sales
Navigating the latest in AI in an industry where the human element is intrinsic leaves us to decide where exactly we should be drawing the line on what can and can't be automated.
Industry News
VAPO MANIA: ACT BEAUTY Reinterprets Spray for the Era of Nomadic Beauty
ACT BEAUTY has developed a range of sprays in response to evolving nomadic beauty practices.
Management
The Vitality Advantage in Modern Wellness Businesses: Insights from Dr. Partha Nandi on Holistic Health and Recovery
The term “wellness” covers a wide range of services and philosophies.
Management
The Transparency Reset: Don’t Overlook This 2026 Medspa Marketing Trend
For years, the aesthetic industry has been fueled by the “after” photo.
Staff
Bridging the Confidence Gap in Esthetics: Empowering Professionals to Shine
The esthetics industry is evolving at an unprecedented pace.
Staff
Small Habits That Create Big Wins for Aesthetic Professionals
Every January, the aesthetics world experiences its own version of “new year, new me.”
Finance
Flexible Financing in the Spa Industry: 4 Benefits, 3 Considerations
With consumers increasingly showing interest in self-care and wellness, the global spa services market is projected to rise from approximately $100 billion in 2024 to nearly $265 billion by 2032.
Industry News
Heights Wellness Retreat Accelerates Growth with Multi-Unit Agreement in North Carolina
Building on its national growth, Heights Wellness Retreat has secured a multi-unit agreement in Raleigh, North Carolina, located in the state’s most populous county.
Trends
Responsible Luxury: Groupe GM and myBlend Announce New Hotel Amenity Collection
Groupe GM, a global reference in premium guest amenities, announces an exclusive partnership with skin care brand myBlend.
Management
From Amenity to Strategy
:
The Top 9 Wellness Trends Defining 2026
The spa and wellness industry is experiencing a fundamental transformation that extends far beyond service menus and treatment room aesthetics.
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