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Section: Business > Customer Service
Marketing
10 Things to Know About iGen Consumers
iGens currently make up 17% of the U.S. population and are expected to hold more economic influence by 2022.
Staff
Massage Envy Partners with RAINN to Create New Safety Measures
Massage Envy has partnered with RAINN to advise the brand in implementing strong safety and support standards as well as recommending changes.
Retail
[Infographic]: Be a Sales Superhero in 2018
For better or worse, sales is a part of the spa business. The RAIN Group Center for Sales Research offers nine tips in infographic form for being a sales superhero in 2018.
Staff
Wellness at Work Leads to Big Benefits
Companies that promote workplace wellness see 37% less absenteeism, 21% more productivity and up to 65% lower employee turnover, according to the Global Wellness Institute.
Trends
MindBody Meets Gupshup’s Chatbots
With technology growing and customers demanding the latest and greatest, Gupshup partnered with MindBody to offer new scheduling software with customizable conversational bots for over 50,000 salons.
Retail
Reflections: Got The Fever?
When you hear about a new innovation or trend, does the fever in you guide you to the internet where you spend an hour or more researching the topic?
Customer Service
Ask the Esthy: How can I keep others quiet during my treatments?
Communication is key when it comes to maintaining silence from both staff and other clients when a treatment is in progress. Lori Crete discusses effective ways to go about creating a quiet space.
Wellness
Ayurveda Care for Cancer
Clients who present with cancer typically undergo mainstream treatments, but many are not offered an option of alternative therapies or an integrative approach to treatment.
Body
Massage Linked to Faster Recovery of Damaged Limbs
A recent report in
The Journal of Physiology
found that massage treatments can be effective to increase muscle growth in injured limbs.
MedSpa
3 Ways to Create a Great Customer Experience
Creating a memorable spa experience doesn’t have to be hard. With the right amount of team building and planning, each spa treatment can be a great customer experience.
Customer Service
Choosing Substance Over Flash: Adding Treatments to Your Spa
When adding a new service to your spa menu, evaluate, calculate and innovate the new treatment, in order to make sure it is the best fit for your business.
Trends
ISPA Launches Spa Workforce Study, Citing Vacancies
ISPA has launched a spa workforce study, which will analyze the recruitment, retention and engagement of spa professionals.
Marketing
How Safe Are Your Testers?
Bashir explains that due to the nature of the herpes virus and its ability to remain hidden for a few months, it is difficult to determine whether or not the California woman contracted the virus from trying on the lipstick at that specific retail location.
Staff
Solving Staffing Dilemmas With Zeel Spa
Just as on-demand spa services have changed where people get treatments, on-demand spa staffing can change who performs them.
Industry News
Spas of America Relaunches Website
Wellness travel website Spas of America has launched its revamped website, which allows users to search for spas in North America.
Marketing
Ask the Esthy: Attracting Quality Clients With Discounts
When attracting quality clients through discounting, make sure to ask yourself if you are doing it out of desperation or as a deliberate means to promote a service.
Industry News
MINDBODY Releases Winners of Annual BOLD Award
MINDBODY has announced the winners of its annual BOLD Award, which includes wellness businesses that have helped troubled youth and promoted breast cancer awareness.
Industry News
Lake Austin Spa Resort Appoints Canyon Ranch Veteran to Spa Director
Lake Austin Spa Resort has announced the appointment of Jacqueline Berry to the role of spa director, where she will oversee operations of the LakeHouse Spa at Lake Austin Spa Resort.
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