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Section: Business > Customer Service

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8 Ways to Roll Out the Purple Carpet and Stand Out

With the spa market continuing to grow and more spas popping up right next door, it can be tricky to keep your clients loyal. These eight tips are sure to keep you ahead of the game and keep your clients coming back.

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Tapping Client Emotions For Better Business

Decision making is a large portion of being a spa professional, but now this over used skill can be used to help your clients make the decision to purchase retail. It's all in the science of the brain.

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Reflections: All the Feels

This month Skin Inc. shares an important aspect of the skin care and spa industry, and that is making the client feel cared for and special. From gemstone treatments to going above and beyond, this issue has you covered.

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The Art of Going Above and Beyond

Certain experiences set some spas apart from others, so learning how to go above and beyond for your client's is important for making your spa stand out from the rest.

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#10Things to Ask About Tech Upgrades

Technology is growing in every field of business, which is why it's important to know and understand the best technology to use for yours. See what 10 questions you should be asking about your spa's technology.

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7 Questions To Ask Before You Quit Your Job and Go Solo

Before you jump into opening up your own spa it is important to consider whether this is the right fit for you. There are seven questions that you should ask yourself before opening your own spa.

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$pa Marketing: 3 Ways to Market for Less than $100

Thanks in large part to the internet and in more recent years, social media networking sites, there are dozens of inexpensive and even free ways to get your business’ name, products and services in front of hundreds and even thousands of people on a consistent basis.

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#10Things Not to Say to Clients

Saying the wrong thing can really turn away clients and keep them from coming back. Make sure you're saying all the right things to make your clients happy, comfortable and coming back.

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Working it Out: Skin Care Memberships on the Rise

Would you rather hit the gym or a spa? Turns out skin care memberships are growing in popularity and may not be too bad of an idea.

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Boost Business With In-Store Events

Event-based marketing works to boost client loyalty and engagement in salons and spas.

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Here Comes the Guide: Selling Bridal Services and Retail

This guide provides great tips and tricks for how to sell bridal services and retail, but it can be applied to any special events like prom or graduation that people come in for.

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$pa Marketing: Jumpstart Sales With Images and Testimonials

In today’s business culture, potential customers are flooded with visual images and we’re lucky if we can grab their attention for just a couple of seconds. But believe me, those seconds are crucial when it comes to customer engagement

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7 Secrets to Hiring Right

Assembling the right team of people to match your brand. To keep your spa productive and working well, check out these key hiring practices.

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#10Things To Ask When Reviewing Products

Knowing what to ask when reviewing products can really help your clients, your brand and overall your business. See what important questions you should be asking yourself and the vendor.

Sandra Dubose: Speaker

Face & Body Northern California Announces Its Keynote Speakers

Dawn Kaiser will speak to attendees during the "Contagious Joy: Increasing Customer Satisfaction Through Positivity," and Sandra Dubose will provide "Beauty Tips for the Soul."

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Spa Week Sets Up For April 2018

Spa Week's bi-annual event is coming back to allow clients and potential customers to come and receive a treatment or service for $50.

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$pa Marketing Score a Slam Dunk with Customer Follow-Up

Like the rest of us, your customer gets flooded all the time with offers put out there by your competitors. How can you stay in front of her to ensure she’ll always choose you over the next guy?

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Waxing Below The Belt

Intimate waxing is a hot treatment that requires an esthetician to have the ability to set their client at ease while performing the treatment. Make sure to wax right to keep client retention up.

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