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How to Host a Fabulous Event

Events should be utilized to add clients, as well as to act as a call-to-action for those who have not been to the skin care facility recently.

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How to Work With Skin Care Device Manufacturers For Best Results

Acknowledging the dependency on one another is the first step toward a well-performing collaboration.

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Deducting Work-related Education

Many skin care professionals fail to take advantage of the benefits created as part of the government's increasing emphasis on education.

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5 Creative Merchandising Strategies to Maximize Retail Opportunities

There are ways spa owners can use the science of shopping to increase the likelihood clients making retail purchases.

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Marketing Tune-ups and Tips for Success, Part I

A skin care professional or facility should have a developed, consistent story of who they are, and be sure that their clients know that story well.

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10 Things To Do to Grow Your Business

Is your business evolving or is it stagnant?

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A Good Influence with Patricia Gerrie

This skin care professional listens closely to the body's wisdom when developing services for her clients.

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Regulation Action Plan—Speak Up!

To protect the livelihood of the profession, estheticians must get involved.

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Welcome to the Future: Spicing Up Your Space With the Hybrid Concept

Think of the skin care space these days as a theater: It's always showtime, and the skin care professional is center stage.

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12 Silicone Myths Exploded

Silicones are among the latest ingredients clients love to hate. Discover some facts and basic chemistry to clear up the mythology now being spun about this ingredient.

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Source of Innovation: The Story of Ingredients

Beauty ingredient suppliers are constantly working on innovative ingredient options, seeking out inspiration from many different sources.

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Natural Body Rejuvenation Therapies

Natural body treatments can show major improvements for the skin and the overall physical and psychological well-being of clients.

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DNA Repair Mechanisms and the Skin

Learn more about how DNA damage manifests in the skin, as well as tactics for treatment and prevention.

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What Does “Antiglycation” Mean?

Working with clients concerned about glycation begins with proper diagnosis, understanding the root cause, and knowing which treatments and ingredients to turn to.

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The Real Answers Behind Esthetics in a Medical Setting

Although having a career in the medical field may seem glamorous, there are several details that estheticians may not be taking into consideration.

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Chapters

Like chapters in a book, life's journey progresses in challenging and exciting ways.

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Pain & Itch—Signs of Skin Cancer?

Asking patients if a suspicious skin lesion is painful or itchy may help physicians decide whether the spot is likely to be cancerous, according to a new study

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You're Invited! AmSpa's Networking Reception & Party in San Jose on August 24

Following the Advanced Education Conference Program at Face & Body® Northern California 2014 in San Jose, California on Sunday, August 24, attendees are invited to attend a Networking Reception & Party put on by American Med Spa Association.

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