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Section: Business > Staff
Staff
Female Entrepreneurship in the Spa Industry with Melinda Sykes
Sykes sat down with Skin Inc. to discuss her experience as a Black female owner and entrepreneur, how she got started in the industry and what advice she has for her fellow industry professionals interested in spa business.
Industry News
An Exclusive Look Inside Sense Spa at Rosewood Sand Hill
To learn a little more about the spa, it’s customized treatments and how it keeps its edge in a very competitive market, Skin Inc. sat down with Deborah Marron, lead esthetician at Sense Spa at Rosewood Sand Hill.
Marketing
How To Make the Gen Z Client a Loyal Customer
Understanding the Gen Z consumer requires taking a full 360 approach from the product services and retail offerings you provide, to the impactful marketing strategies you implement.
Profiles
4 Ways to Cure "Empty Treatment Room Syndrome"
Tim Strudwick, the founder of I-sopod and operator of Floatworks in London, has provided four key steps in helping cure "Empty Treatment Room Syndrome."
Marketing
$pa Marketing: Hitting the Mark with Guerrilla Marketing
There are so many easy ways to incorporate guerrilla marketing tactics into your business. Get creative, think outside the box—and get out there are grab your loyal customers.
Staff
Inspiring Spa Spaces: Spa Vea
Spa Vea’s director of spa and well-being Rachel Rozzelle and Shannon Cook of Shannon Cook Design, sat down with Skin Inc. to discuss designing a spa space that balances aesthetic, functionality and operations.
Staff
Booksy Introduces Service Variants Feature
Check out how Booksy Service Variants can positively change the way services are booked and time is utilized in your salon.
Staff
Stories of Success… Jacqueline Berry
Jacqueline Berry sat down with Skin Inc. to discuss how to help clients unplug and find true connection, the ins and out of resort spa management, and the essential practice of self-care in the workplace.
Staff
3 Methods for Smart Scheduling
There are specific guidelines to follow when scheduling spa appointments to increase revenue, add to the success of the client’s overall experience and save time.
Staff
Global Spa Directors Compensation Survey Reviews Spa Wage Benchmarks
Open until Nov. 30, 2022, the survey's goal is to tally overall staff compensation data that would typically be known by a spa director, manager or owner.
Marketing
$pa Marketing: Service Experience Magic
This article will dive deep in the service strategies a company can use to ensure that they create a memorable experience for every client.
Staff
Crafting a Sustainable Spa
There are an infinite number of things, big and small, daily and long term, that you can do as a spa owner that can really make an impact (or should I say, make less of an impact) on the resources that you are using to successfully operate your business.
Customer Service
7 Tips for Enhanced Spa Success
Let’s look at some key focus areas that can set your business and your team on a stronger track.
Customer Service
Square Spa Sotware Releases Advanced Features
Square Messages keeps all of your client conversations in one easy-to-access portal.
Marketing
$pa Marketing: Driving Traffic and Building Your Audience
You’re business is only going to do as well as the size of your audience, and how well you’re able to capture and keep that audience.
Staff
Inspiring Spa Spaces: LifeSpa River North
LifeSpa River North’s vice president, Ali Yanez, sat down with Skin Inc. to discuss designing a spa space that elevates the client and staff experience.
Staff
Healthy Holidays: Banishing Holiday Stress and Burnout
The holidays are right around the corner, so start planning now. A focused plan and strategy to successfully navigate through the holiday season will make your life more organized and less stressful.
Industry News
Lacey Matsumoto Appointed Spa Director at Four Seasons Lanai
Four Seasons Resort Lanai appointed industry veteran Lacey Matsumoto as its new spa director. There, she will create new treatments and encourage growth in the spa and wellness team.
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