Now Trending : Foundations

Jan 12th, 2021

Marisa Sobotka

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This month we are covering what is trending in foundations. We gathered expert advice on the cosmetic foundation trends industry professionals are seeing, and we are bringing these trends to you. Trends include:

Lydia Sarfati, Repêchage
Dr. Tracey Lambert, MD., Skin Elegance
Ami Mallon, Jane Iredale
Lori Leib, Bodyography Professional Cosmetics

Continue reading about hand & foot trends in our Digital Magazine...

Skin Inc January 2021

This content appeared in the January 2021 digital edition.

Read More in the Digital Magazine

Terrance Bonner

Terrance Bonner's Secrets To On-The-Go Skin Care

Not having as much time as I would like to go in and see Neal, my esthetician, I have my “on the go routine” that keeps my skin in shape while traveling.

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'Sunburning' to Heal Acne is the Latest Terrifying TikTok Trend

You read right. Some TikTok influencers are claiming sunburning heals acne. Thankfully experts are warning against it. Here, we explore this claim with three industry experts to understand the rationale, uncover the truth and attempt to refute it.

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Peel Back Time Facial by Sorella Apothecary Restores Skin’s Youthful Glow

Watch Sorella Apothecary’s NEW Peel Back Time Fall Facial; it helps nourish & hydrate skin from the summer months. Featuring their new Peel Pads, this luxurious treatment concludes with a powerful exfoliating pad tailored to your skin’s specific needs.

Spice Up Your Treatment This Fall

Spice Up Your Treatment This Fall

Many of the ingredients traditionally found in the grocery stores during this season deliver a wealth of nutrients to the body and the skin. Ingredients like pumpkins, apples, grapes and a variety of herbs are popping this season and skin care formulation

Sacramento California

3 Reasons to Attend Face & Body 2024

Face & Body is coming back again this year from September 8-9, 2024 at the SAFE Credit Union Convention Center in Sacramento, CA.

People buzzing on a tradeshow floor

[Poll] Do You Like Big Or Small Events?

When it comes to attending industry events, what is your preferred size? We want to know. Take this poll and let us know if you like big or small events.

Thirty-six percent of U.S. adult consumers say sun protection is a top three skin care priority.

Massage Envy Survey Highlights Adult Skin Care Perceptions & Concerns

Despite skin care concerns, 52% of U.S. adult consumers report not having an at-home skin care routine or spending five minutes or less at-home on skin care daily.

The adoption of clean beauty by lower-income shoppers is having a significant impact on the category.

Clean Beauty is Being Reshaped by Democratization & Demands for Proven Efficacy

Looking ahead, brands that wish to succeed in the clean beauty space with high-, mid- and low-income shoppers will need to: deliver clear efficacy, adopt clinically effective actives and price according to shopper expectations.

Now Trending: 5 Micro Trends

5 Pro Makeup Trends for Event Season

The trends cater to a diverse clientele, and are easy to add to your services, social pages and retail space at a low cost to boost your overall ROI.

5 IECSC Las Vegas Trends

4 Buzzwords From the 2024 IECSC Las Vegas Show Floor

Buzzwords like skin health, acne and peels will always stay trending in the esthetics sector, but we noticed quite a few new treatments, ingredients and products entering the chat.

With some news headlines signaling caution when using DMAE-containing skin care, consumers have lingering questions about the ingredient. Brands that address these questions in marketing and product detail pages have an opportunity to engage shoppers.

DMAE Skin Care: Consumers' Top Questions, Preferred Formats & Trending Brands

With some news headlines signaling caution when using DMAE-containing skin care, consumers have lingering questions about the ingredient. Brands that address these questions in marketing and product detail pages have an opportunity to engage shoppers.