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Alberta Ferretti to Debut its First Hotel Amenities Collection at EquipHotel Paris

Aurora Ferretti luxury skincare collection featuring liquid soap, body wash, conditioner, and soap products with a fresh pink rose
GFL Cosmetics

Paris — GFL Cosmetics will present an international preview of Alberta Ferretti amenities collection at EquipHotel Paris November 2-5, with a launch in Milan on November 12, 2026. The body and hair care collection is designed for upscale and boutique hotels.

The Alberta Ferretti amenities collection is the Italian fashion house’s first hotel amenities range. It was developed, manufactured and distributed by GFL under license from Alberta Ferretti. The collection expands GFL’s portfolio of licensed brands for hospitality, translating the fashion house’s identity into formulations, fragrance and packaging. Mini size bottles, refillable pump dispensers and a ceramic dispenser system offer hotels a choice of formats for their guest bathrooms.

“With this collection, we want to offer hotels a new expression of the world of Alberta Ferretti, one that can find its place in the gestures and details that make a stay distinctive,” says Guido Bonadonna, CEO of GFL Cosmetics. “Our contribution is to give shape to this identity through the product, combining the care we put into cosmetic development with the experience we have gained in international hospitality.”

Body wash, shampoo, conditioner, liquid hand soap and hand and body lotion are offered in 370 ml refillable pump dispensers, supported by 5-litre refill containers. The mini size range comprises body wash, shampoo, conditioner and body lotion in 35 ml bottles, alongside a 35 g soap.

Rose provides a common thread throughout the collection. The formulations contain rose blossom extract, while the floral fragrance combines a heart of Turkish rose, geranium and elemi with citrus and red fruit top notes and a base of musk, talc and patchouli. The formulations are made in Italy, dermatologically tested and nickel tested. The entire range is VEGANOK certified.

The collection also features GFL’s wall-mounted Ecover ceramic system, which pairs a durable, reusable ceramic cover with a replaceable 370 ml cartridge. The cartridge bottle is made from recycled PET, with a label designed to separate from the PET during recycling. The ceramic cover remains in place when the cartridge is replaced.

The collection will be available to order worldwide from mid-November and distributed through GFL Cosmetics’ international sales network. The company serves customers in more than 140 countries and works with over 1,500 specialist distributors.

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