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Section: Business > Retail
Retail
Prepare Your Spa for Summer Selling
Embrace the summer atmosphere to increase retail sales and add new life to your service menu.
Retail
Price More Important Than Sales, Promotions, According to NPD
A report from The NPD Group shows U.S. consumers are consistently looking to price as a deciding factor in purchasing decisions, and this importance is evident across income brackets.
Trends
Pale is the New Tan, According to New Findings From Mintel
Information from In-cosmetics shows more face care products in the U.S. are being launched with SPF and sun care elements.
Ingredients
Only on
SkinInc.com
: A Consumer Perspective—Skin Types and the Sensorial Experience
Skin care consultant Katerina Steventon explains the importance of recognizing the value consumers attach to the texture and fragrance of their skin care products in order to choose the right products for your clients.
Trends
Best Practices for High-performing Spa Partnerships
Understand the facts and seize the opportunities of multichannel distribution so everyone can climb the spa ladder together.
Retail
Show and Sell
Recall the exhilarating experience of show-and-tell from your childhood and apply it to your spa's retail environment.
Marketing
Only on
SkinInc.com
: Are You Making the Right In-Spa Marketing Efforts?
Maritza Rodriguez-Aouanough of Pevonia gives implementable tips on how to Increase in-spa marketing, resulting in an increase in your facility's profitability.
Retail
Study From Total Beauty Media Group Shows Strength of Luxury
The study also shows many women often buy luxury beauty products on discount websites and that sampling is the number one factor in influencing a purchase, followed by peer product reviews.
Retail
Simple Guidelines for Increasing Retail Sales
Estheticians are the most poised to generate high retail numbers due to the variety of applicable products available on the market.
Marketing
Only on
SkinInc.com
: The Client Type That Will Activate Your Marketing Efforts
Active Healthy Lifestyles (AHLs) are a demographic group that could hold the key to your spa's success. Exclusive commentary and stats from Marc Williams of Williams-Helde Marketing Communications explain that If your spa appeals to a member of this market, you not only reach one client ... you reach many.
Marketing
Try a Last-minute Valentine's Day Gift Card Campaign for Men
Consider doing a last-minute gift card push today for your male clients, or encourage your female clients to purchase a Valentine's Day gift card for the men in their lives.
Retail
Setting the Course for Business Growth
A well-structured business and marketing plan can make all the difference.
Retail
Women Spending More Time Researching Beauty Products
Greater Internet access and the importance of peer reviews are weighing in how female beauty consumers shop online, according to a report from Total Beauty Media Group.
Retail
Creating a Spa Boutique With Limited Space
Don’t let a small space prevent you from cashing in on the profit retail sales can bring.
Retail
Two Major Skin Care Suppliers Launch New Websites
Both Bioelements and Repechage recently launched newly designed websites.
Retail
L'Oreal Completes Clarisonic Company Acquisition
Through the acquisition, the brand will see a larger international distribution and development.
Marketing
Spa Week and InComm Form Retail Gift Card Partnership
The spa marketing company hopes to grow to become the largest selling spa gift card in the industry.
Finance
Making More Money Per Treatment Room
Your treatment rooms are the starting point for many profitable practices in your skin care facility.
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