NEW YORK -- Elasten, Germany's No. 1 liquid collagen supplement, announced a year long partnership with Dr. Dendy Engelman, M.D., FACMS, FASDS, FAAD. Engelman, a renowned board-certified dermatologist, media expert, and trusted authority in cosmetic and medical dermatology, will be Elasten's official dermatology expert and will serve as a key educational voice for the brand. In her role, he will also help consumers, media and healthcare professionals better understand the science of collagen supplements and its role in supporting skin health from within.
The partnership between Elasten and Engelman comes at a time of significant growth in the beauty-from-within category. Consumers are seeking science-backed approaches that complement traditional topical skincare. According to Grand View Research, the global collagen market is expected to reach $26.2 billion by 2033, growing at a Compound Annual Growth Rate (CAGR) of 11.0% from 2025 to 2033.
Collagen supplements have become one of the fastest-growing segments in wellness and beauty. Consumer understanding of ingredient quality, clinical validation, bioavailability, and realistic outcomes is lagging behind market demand. Elasten and Engelman aim to help bridge that gap with expert-led education grounded in scientific evidence. At the core of the partnership is a shared belief that consumers deserve greater transparency and education around skin health, which will empower them to make informed decisions based on clinical evidence rather than marketing claims.
"As interest in ingestible skincare continues to grow, it's critical that consumers understand the difference between products that are simply following trends and those supported by meaningful clinical research," said Engelman. "What impressed me most about Elasten is the depth of scientific validation behind the formula and the brand's commitment to educating consumers responsibly. Through this partnership, I look forward to helping people better understand the role collagen supplementation can play as part of a comprehensive, evidence-based approach to skin health."
Elasten has built a reputation on a commitment to scientific research and clinically validated innovation in the beauty-from-within space. The brand's proprietary formula is supported by more than 14 years of research and development. It is clinically shown to support skin health, including hydration, elasticity, smoothness, and density. Elasten is designed to support skin health from within through a once a day drinking ampoule.
"As we continue to expand Elasten's presence in the United States, it was important for us to partner with a highly respected expert who shares our dedication to scientific integrity and consumer education," said Dr. Jan-Christoph Kattenstroth, Scientist and CEO of Elasten. "Dr. Engelman is widely recognized for translating complex scientific concepts into practical, evidence-based guidance for patients and consumers. The future of skin health is increasingly interdisciplinary, bringing together dermatology, nutrition, and clinical research. Through our partnership, we hope to advance a more informed conversation around collagen supplementation and help establish higher standards for evidence-based education within the beauty-from-within category."
