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Elemis' luxurious Pro-Collagen Cleansing Balm blends notes of black cherry, almond and vanilla with a 3-in-1 texture to soften skin and offer a sensorial experience unlike any other.

Balms—They're Not Just for Lips

A balm probably isn't the first way you expect to clean your face, but it might be the change your routine needs.

It turns out those 'bonus steps' in our skin care routine, went a long way.

From Luxury to Staple: The New Essentials

With skin care becoming a higher priority in the growing wellness culture, certain items that used to be considered a luxury, or even superfluous, are growing in importance.

Personalized retail can mean personalized recommendations and routines generated from a client's history at your spa.

Professional Skin Care Retail Solution, Pomp, Hits 45+ Brand Partners

This is a major milestone for the platform, which enables estheticians and medical professionals to streamline their retail process without holding inventory, incurring overhead or shipping products themselves.

Post-hair removal irritation can be unsightly and uncomfortable.

On My Radar - What’s Hot in Skin Care

The summer is entering its twilight, but that doesn’t mean the industry is cooling down!

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Stop Building Someone Else’s Brand, Start Building Your Own

Ready to grow your business and boost profits? Discover how your own curated private label skin care collection can help you stand out, build trust and create client loyalty with products that reflect your expertise. Stop reselling, start owning.

Comfort is always important, but for heavy-use items, it becomes paramount. Heavy-use goes hand-in-hand with more comprehensive data collection, which means more to work with in terms of appointment prep.

Your Clients Wear Themselves Well: Retail Potential in Wellness

Wearable technology is the next frontier for more personalized experiences, more comprehensive capabilities and retail.

Clean, cruelty-free, natural products can distinguish themselves in a rapidly flooding multifunctional cosmetic market.

Making Your Makeup Work for You: Multifunctional Solutions

Multifunctional cosmetics can enhance your own kit, as well as your retail offerings and how clients approach home routines. In the current flood of products, choosing a line that maximizes benefits and minimizes cost can be daunting. Here are some ways to thin the herd!

Value alignment and budget are only a couple of attributes business owners need to take into account when choosing how to package and sell their products.

What Will Your Products Wear? Stylish and Sustainable Packaging

With the growing trend of estheticians and spas debuting their own products, and the larger discussions surrounding tariffs and sustainability, finding packaging that’s a good fit for your brand in terms of aesthetic, values and budgetary needs can be tricky to navigate, especially for branded retail first-timers.

From Backbar to Bestseller: How Spas Are Launching Their Own Skin Care Lines

Why let the magic stop at the treatment table?

Good sleep is essential for our physical and mental health.

Not-So-Strange Bedfellows: How a Good Sleep Mask Can Make Your Night

We all know how crucial sleep is for pretty much every aspect of our lives.

Starting at a strength of 0.1% and gradually increasing as the skin builds tolerance is a good way to harness the benefits of retinol without irritating skin.

IMAGE Skincare’s AGELESS+ Retinol Collection: A More Nuanced Approach to Retinol Use

IMAGE Skincare’s AGELESS+ retinol collection offers a more nuanced approach to retinol use with its “step up” structure, intended to cater to every level of retinol user.

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NEW Marine Biocellulose Mask by Sorella Apothecary

Infused with ocean-inspired elements like hyaluronic acid, this elevated treatment leaves skin feeling replenished, smooth and visibly refreshed after just one use.

The standard for sun care is higher than ever in an era when multifunctional solutions and more intense SPF formulations reign supreme.

ATTITUDE’s Sustainable Sun Care

ATTITUDE’s been pioneering eco-friendly packaging and high-performing sun care in the beauty and home industries for more than 15 years.

Enhanced sun care can include benefits like adding antioxidants, improving skin texture and additional hydration.

Emma Lewisham Launches Sunceutical SPF 50 Mineral Range

The Emma Lewisham Sunceutical SPF 50 Mineral Range is launching after eight years of perfecting their blend of luxury, performance and mineral-based formulations.

An esthetician's expertise on skin makes them uniquely qualified to make lingerie recommendations conducive to healthy skin.

Lingerie and Spa Retail: Driving New Trends

Spas and lingerie make great bedfellows.

'Using the latest technology, lighting, music, and projection were incorporated into every space to create a memorable experience!' says Donna Shaffer, general manager of Tiba.

Inspiring Spa Spaces: Tiba Boutique Spa

Bruno Vassari's Oil to Milk Deep Cleanser deep cleans, removing makeup, sunscreen, excess oil and more.

Bruno Vassari Launches Oil to Milk Deep Cleanser

Double cleansing is the revitalized skin care step taking regimens by storm.

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Join us at the Sorella Summit!

We’re thrilled to announce that the annual Sorella Summit will be held from September 21 to 24, 2025, at Everline Resort in the beautiful Tahoe National Forest.

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