Search Skin Inc.

Lead Reborn Cream

Boost Your Professional Profile By Becoming a Brand Ambassador

When it comes to being a brand ambassador, the pressure to pick the right brand can give anyone cold feet. It goes beyond simply enjoying the products or creating engaging content–though, of course, both are important!

Premium beauty services go beyond technique and products used—they reflect consistency, personalization and an environment that feels professional and worth returning to.

5 Ways to Position Your Services as Premium Experiences

In today’s competitive beauty market, offering a premium service requires more than just results.

What is the new normal for industry events?

Endure Beauty and the Importance of Industry Events

Even now, five years after the world shut down and everyone headed home for a good, long while, industries are still dealing with the effects of the pandemic.

A 'thank you' email can be a great way to show your appreciation.

Practicing Gratitude for Clients

Have you ever thought about how saying “thanks” can affect patient/client retention?

Woman doing a skin care blog at the spa

Relevant Content: Your Secret Weapon to Attracting New Customers

So, how do you make your brand stand out? The answer lies in the art of using relevant, engaging content to draw in new customers—because let’s be honest, great skin care deserves great storytelling.

AI on a woman's face to assess skin conditions

The Future of AI in Skin Care

The integration of AI into skin care promises a future where personalized, effective, and accessible beauty solutions are the norm.

Ronit Segev

Personalization for the Professional [A Q&A With Ronit Segev]

The brand has recently arrived in the U.S., so we sat down with Segev to learn more about her journey, the skin care industry in Israel, how she approaches personalized skin care and how she identifies new technology.

Microneedling in the spa

4 Trends To “Glow” Your Client Base in 2025

We're diving into the latest buzzworthy treatments, tech, and techniques that can, at the same time, boost your bottom line

Spa marketing on a phone

4 Strategies For Effective Spa Marketing

Understanding your ideal clients is key to attracting new customers and building lasting relationships. This article covers effective marketing strategies for your esthetics practice.

Adobe Stock 711207019 Tierney

Self-Promotion Isn’t Selfish—It’s a Necessity for Your Success

The truth is, in today’s competitive beauty and wellness industry, blending in simply isn’t an option. You’ve worked hard to hone your craft and build your expertise, and it’s time for the world to see that.

Male with a face mask on at the spa

8 Trends Shaping The Future of Male Wellness

This article explores the future of men’s wellness and spa treatments, looking at emerging trends, innovative therapies, and what lies ahead for this expanding sector.

Best tips for spa marketing

Targeted Marketing that Works

Crafting a marketing strategy that resonates with each age group is critical, so let’s take a closer look.

Face & Body is returning to silicon valley

Face & Body Returns To Silicon Valley for 2025

Face & Body's loyal attendees asked us to return to Silicon Valley, and as Dorothy famously said, "there is no place like home," so Face & Body is going back to the Bay Area.

Group of women of different ages gather together

The Shifting Aging Mentality

When did we begin to fear aging? Journey with us, as we explore beauty's obsession with beating father time and explore how this conversation is starting to change.

Esthetician in a spa setting

8 Steps to Bridge the Spa Business Gap

The lack of comprehensive business training in traditional esthetic education programs can leave entrepreneurs struggling to bridge the gap between their passion for healing and the practical demands of managing a profitable enterprise.

Spa manager in her spa ready for business

15 Steps To A Successful Spa

A thriving spa involves strategic planning, effective management, and continuous awareness of industry trends and client needs. Here are some tips to help you thrive in the spa industry.

Woman getting her lip waxed at the spa

7 Steps To Opening A Wax Bar

Prior to starting your wax bar business, it is important to do your research and have a roadmap for your business.

Woman receiving a Cool Peel in the spa

Holiday Glow Achieved with Environ's Cool Peel + Revival Masque

As we ramp up for the holiday season, it is important to think of not only what treatments you are going to offer in the spa but also what products you are going to send clients home with.