When asked were they'd visit first, 83% of survey respondents indicated they planned to go to the salon; 97% said they intend to visit their typical salon, but expect to see safety protocols in place.
As beauty professionals eagerly await returning to their salons and spas following forced closures due to COVID-19, a survey from Buzz Beauté reveals consumers intend to visit salons and spas within 30 days of reopening, The Beauty Experience reports.
In fact, more than three-quarters of survey respondents––83%––indicated they plan to visit the salon first. Within the first 30 days of salons and spas reopening:
- 81% of respondents plan to receive hair services;
- 53% plan to get pedicures; and
- 44% plan to receive spa treatments (either skin care or a massage)
Additionally, 97% of survey participants indicated they intend to visit the same salon/spa, but expect to see the implementation of safety protocols, and 72% of respondents said they could be incentivized to receive services if there was a discount in effect.
