News Roundup: Announcements from Mission Day Spa, Lexli Skincare & Aesthetic Resource & Training Academy

The skin care industry is bustling with spa openings, brand news and educational partnerships. Some of the latest industry news includes the introduction of an innovative franchise model for aspiring spa entrepreneurs by MISSION Day Spa, the recently updated brand identity and product packaging by Lexli Skincare, and the celebration of the one year anniversary of Aesthetic Resource & Training Academy. 

Mission Day Spa's Franchise Model

Jesseca M. Smith Esthetics Education has grown and announced the official launch of the MISSION Day Spa franchise model. This concept offers spa professionals the opportunity to offer premium spa experiences for clients. The franchise aims to create tranquil havens that offer an escape from every day stressors. 

The newly launched business model is designed to fit various lifestyles, goals and skill sets. The concept features streamlined procedures, custom booking software, powerful branding and straightforward training. 

Smith, a licensed esthetician since 2004, brings a wealth of experience and expertise to the MISSION Day Spa franchise. She has a background in creating fresh masks for individual clients and co-creating a natural skin care line, Smith's knowledge and passion have been recognized and featured in trade publications.  

Lexi Skincare RebrandingPhoto courtesy of Lexli Skincare

Lexli Skincare announced the introduction of a refreshed brand identity, including a new company logo, website and product packaging. The new look marks the company’s first brand update in 15 years, and is intended to better reflect Lexli’s position as a physician-formulated and aloe-based skin care line that is grounded in science.

The brand now offers amber packaging that protects formulations from UV exposure, which can break down ingredients. Whenever possible, products were moved out of jars and into bottles, which are more hygienic. As for packaging material, all 0.5-, 1- and 2-ounce products are now offered in glass, which is recyclable. Products in 4-ounce sizes and larger will be packaged in plastic to avoid the potential for breakage.

Additional updates to the brand include: a new website built on the Shopify platform, updated names for eight existing Lexli products that better reflect the benefits they offer, new collateral materials for licensed skin care professionals, and the introduction of a wholesale loyalty program that offers professionals five percent back on their purchases each year in the form of a product credit. 

Aesthetic Resource & Training Academy Celebrates its One Year Anniversary

Local aesthetic physician and owner of Ooh La La Spa, Anti-Aging & Wellness, Kristen M. Jacobs, MD announced that Aesthetic Resource & Training (ART) Academy is celebrating its first anniversary. The academy opened in June of 2023 and has provided a space for physicians, nurse practitioners, nurses and other medical professionals to learn the ins and outs of aesthetic medicine.

Dr. Jacobs began her medical career as a family medicine physician before transitioning into aesthetic medicine more than 16 years ago. ART Academy provides different levels of training in injectables and treatments. She offers one-on-one training and shadowing opportunities, as well as online and in-person group training. 

Photo courtesy of Kristen M. Jacobs, MD

“It has truly been an incredible year at ART Academy,” said Dr. Jacobs. “My goal when I opened this last year was to educate and inspire, and that’s exactly what we have been doing. Aesthetic medicine is truly an art, and because of my passion for training others and advancing the field, I opened the center. It has been wonderful to host many training sessions to guide the intricacies of aesthetic medicine treatments and inspire medical providers to give their patients the absolute best level of care. It is a privilege to be a resource in this field and I’m looking forward to many more successful years of ART Academy.”