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Beard oils with active ingredients like vitamin C, vitamin A, biotin and vitamin B12 will rehydrate and nourish the beard and skin underneath, promoting skin health and preventing in-grown hairs, according to Healthline.

Benefits of Beard Oil

Beard oils, with active ingredients like vitamin C, vitamin A, biotin and vitamin B12, will rehydrate and nourish the beard and skin underneath, promoting skin health and preventing in-grown hairs, according to Healthline.

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Trending: The Boom in Male Grooming

Men, especially gen Z and millennials, are taking a bigger interest in self-care, pampering and spa days. It's safe to say that the male grooming industry is booming.

These ingredients work well for sensitive skin.

5 Trending Skin Care Ingredients for Men

Mensxp has created a list of the top 5 trending ingredients with a trend of soothing or brightening the skin.

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Protocols in Practice: Men

Skin Inc. has gathered 8 brands that shared their relaxing ritual treatment protocols for us to feature in our digital magazine.

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Spa Snapshot: ManCave Atlanta

Owner of ManCave Atlanta, Darnika Platt, sat down with Skin Inc. to share some insight into crafting male treatments, as well as what it takes to design a space that invites men to keep coming back.

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Grooming Tips for Men 50+

Help clients 50+ look their best with these skin and grooming tips.

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Revealed: The Most Searched For Men's Grooming Questions

The most searched male grooming questions of 2020 were revealed.

The categories in the trend report include grooming, cosmetics and skin care

2020 Men's Grooming Trends

Trendalytics shared the top trends in men's grooming, skin care and cosmetics for 2020.

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The Business of Men

Learn how to focus on your male clients and show them how they deserve just as much self care, love and appreciation. See how male skin is different from female skin.

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Building Male Clientele

With the advent of the metrosexual trend, more men aren't afraid to put an effort into their appearance and be viewed as less “manly.” However, they still need guidance on how to care for their skin, which provides an opportunity to spas.

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Bring In The Men

Men can be your best clients and we've got all the ways you can maximize on these diamonds in the rough.

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Creating the Male Facial

Men are growing in the spa industry, and they are really understanding the importance of taking care of themselves and their skin. Thus, it is important for spa professionals to understand how to engage, treat and bring in this client market.

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5 Things Men Want [In Skin Care]

Every few years there are male skin care campaigns with slogans like “real men take care of their skin” suggesting that it is universally thought that men relish looking as rough and aged as possible to maintain their masculinity. Statistics show that men are going to the spa and taking care of themselves, so all you have to do is bring them in and show them results.

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11 Reasons to Get Behind Dermaplaning

Dermaplaning is a form of exfoliation that has numerous benefits for the skin. See why dermaplaning should become your exfoliation technique of choice.

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Salon Gurus Introduce Zen Beard Facial

Salon Gurus, LLC is announcing the launch of a new male treatment that spa owners can add to their menu. This course is taught by Cheryl Miller and has a lot to offer.

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The Highs and Lows of Hormones

Hormones can fluctuate in clients of any gender and age. Knowing and understanding hormonal fluctuations can keep you on top of treating your clients to the best of your ability.

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The Gents Place Plans to Open 150 Franchise Locations

“Male grooming is a $5 billion industry and growing every year as more men want to look and feel their most confident best. The Gents Place is poised for enormous growth and, this year alone, we've already signed agreements to expand our footprint to five new cities across the U.S.”

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Hot and Bothered: Treating Reactive Skin

Reactive skin is an esthetician-coined term that describes skin that shows different types of reactions easily when exposed to certain products, ingredients, treatments or environmental factors.

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