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Retail
10 Tips to Improve Your Spa's Retail Sales
Follow these 10 steps to improve your spa's profitability by retailing the products your clients need and want.
Marketing
How Social Media Can Help Your Spa
Does your head spin when someone mentions Facebook or Twitter? Discover how these social media outlets--and others--can result in increased spa revenue.
Finance
Handling the Business of Change
Learning how to deal with change now could save your business in the future.
Trends
Appealing to the New Consumer
A recent article from Kline & Company explains the leanings of today's consumer, providing valuable insight into what your clients are thinking and how they are dealing with this brave new world.
Marketing
Spa Week Coming in September, October 2010
The 13th edition of Spa Week will take place September 13-19, 2010, on the West Coast and October 11-17 for the rest of the country.
Marketing
Bringing Humanitarian Efforts to the Spa
Supporting a charitable cause can make a difference in the world ... and in your business.
Industry News
Hispanic Women Want Beauty Marketers to Speak Their Language
Mintel reports that Hispanic women feel underrepresented in the beauty and personal care aisle; 81% of Latinas surveyed would like more products with bilingual packaging.
Industry News
Business Success, Part III: Strategies for Success
Whether yours is an established spa or a new one, it is important to have some nitty-gritty strategies to take it to the next level.
Finance
How is Your Spa Quality?
Take a 20-step test to learn about your spa quality.
Trends
Adding On to the Bottom Line
Architectural add-ons, such as guest rooms, salt caves and tea rooms, could increase client loyalty--and your bottom line.
Marketing
SpaFinder Launches New iPhone App
The app allows clients to compare spas and make reservations through their iPhones.
Marketing
Marketing: A Top 10 List
Top marketing efforts to implement in your spa today.
Customer Service
Shaping Your Spa Program
Learn what drives your clients to craft the perfect program for your spa.
Customer Service
Beauty Industry Pros Offer Tips for 2010
Some of the beauty industry's top professionals from the P&G Salon Professional division are offering up their best insights on the coming year.
Retail
Saving Client's Skin--And Your Own
Treat your clients as consumers to help create the business shift your spa needs.
Staff
But Seriously ... Are You a Professional?
If you don't take your business seriously, no one else will, either.
Marketing
Australian Tourism Department Launches Campaign Focusing on Spas
Highlighting how the tourism and spa industries can work together, the Australian organization Tourism Victoria has launched an advertising campaign centering on the spa treatments, vacations and more available in its Daylesford region.
Trends
NMI Indicates Spending Power of Men in a Recession
A new survey from the Natural Marketing Institute (NMI) shows men to be less affected by the recession in their spending habits.
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