Inclusive beauty and skin care first considers the specific needs of the underrepresented people they are serving in formulations and testing, and then visually represents those people (and the diversity among them) in their marketing and advertising.
Inclusive skin care and beauty is a super hot topic right now. Brands that prioritize inclusivity, social justice and accessibility are gaining popularity among diverse consumers of all ages. These brands recognize that inclusivity involves both responsibility and commitment, and they aim to integrate diversity, equity and inclusion (DEI) into their core values. They also strive to avoid harming the people and communities they serve by incorporating these values into their product formulation and marketing efforts.
