Spavia detailed some of its charitable initiatives through its Spavia Cares program, including donating spa treatments to first responders and hosting fundraisers for local charities. The company announced it had 100% participation in Spavia Cares from its 52 spa locations.
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Spavia’s national team held a give-back program encouraging locations to donate a percentage of proceeds to local charities from the sales of two treatments, followed by a corporate match.
Spavia locations hosted fundraisers across a broad spectrum of categories to donate to organizations that support community development, education, health, animal welfare and civil rights.
Spavia Maple Grove in Minnesota had the highest donation among the locations. The day spa donated to Maria's Voice, a local nonprofit that was formed to honor the life of Maria Pew, a victim of fatal domestic violence in April 2020.
Cristina Nolte, owner of Spavia Maple Grove, says, "Thinking back to when I first heard of Maria's story in the height of the pandemic, how eye-opening it was that this happened in our own backyard here in Maple Grove. I started following Maria's Voice. I learned the sad truth that this is much more prevalent in our society than I could have ever imagined.”
Allison Langenderfer, founder of Spavia, says, "Making a positive difference in our communities is vitally important to making change. It starts in our community; it starts with us. There is nothing better than to be a part of doing good for others. It is so beautiful to see such dedicated owners and teams supporting their communities.”
The following charities were supported through Spavia Cares:
A Place To Turn
Alpharetta Red and Blue Dinner, National MS Society
American Red Cross
Ankeny Kiwanis Group
Boulder Food Bank
Butterfly Foundation
Chamblee Police Force
Cherry Hill Health Alliance
Childhood Cancer Walk/Run
Children's Brain Tumor Foundation
Children's Healthcare of Atlanta charity golf tournament
Comfort Purses
Cy Fair Helping Hands Food Ban
Envision Unlimited
Father's John's Animal Shelter
Feeding South Florida
Foster The Love LA
Humane Society of Greater Dayton
Juvenile Diabetes Foundation
KiddsKids
Loaves & Fishes Food Pantry
Special Olympics (Texas Christian University chapter)
Maria's Voice
Mary's Place
One Step Closer Animal Rescue
Ozone House
Parkinson's Association of SWFL
Rutys Veteran Suicide prevention foundation
San Antonio Food Bank
Second Harvest Food Bank of Orlando
St. John's Cares
Strongsville Emergency Food Bank
Sweet Cheeks Diaper Bank
The Austin Police Department
The Gullotta House
Triple Negative Breast Cancer Foundation
Urban Peak Youth Homeless Shelter
Westminster Food Bank
Women's Center of Montgomery County
Women's Crisis Center
Wooden It Be Lovely
Youth Outlook