AVENTURA, Fla. -- Uni K Wax, the female-founded waxing franchise, launched new membership programs in May, with the aim of making professional waxing more accessible, customizable and affordable.
"Our guests are increasingly looking for flexible beauty and wellness routines that fit seamlessly into their lifestyles," said Heather Harris, CEO of Uni K Wax. "These new memberships were created to reward consistency, simplify the guest experience, and provide greater value for clients who see waxing as an essential part of their self-care routines."
Uni K Wax has 38 studios open and 28 more are expected to open soon in new markets across the country, including Denver, Detroit, Phoenix and Stamford, Conn. The brand offers a full range of waxing services for men, women, and teens, including body, bikini and Brazilian, and facial waxing.
The four new flexible service plans include: The Face Fix, The Essential, The Essential Plus, and The Pro Membership. Each plan is designed to accommodate different service preferences and frequency needs. All memberships include discounts on additional services and retail products as well as exclusive member perks.
Uni K Wax also launched a community appreciation discount program. Healthcare workers, students, first responders, military and other qualifying guests receive $10 off any purchase, including memberships, when purchased in-studio.
"We're seeing consumers across all demographics become far more intentional about their self-care routines, and waxing continues to grow as part of that shift," said Nick Melnyk, Marketing & Operations Director at Uni K Wax. "Even men's waxing, once considered a niche category, is projected to nearly double in market size in under a decade, making it one of the faster-growing segments in personal care. Women have long represented a significant share of our memberships, but since launching these new offerings, we've also seen early interest from men. Our updated membership structure reflects that shift, giving guests options that better fit different lifestyles, service routines, and grooming preferences."
