SpaSho Media announced the fourth annual National Black Estheticians' Week (NBEW) kick off starting on Wednesday, Feb. 22, 2023.
This year’s theme: “Ode to the Esthetician,” is focused on showing reverence to the Esthetician. Oftentimes serving not only as skin care and beauty advisors, but as trusted confidantes, and wellness supporters, Estheticians deserve to be recognized. So, throughout NBEW, clients are encouraged to “sing the praises” of their Esthetician, via creative odes, videos and testimonials, posting them onto social media.
The festivities will begin with a live forum where a panel of estheticians will answer the public's skin care questions. This panel Q&A will start at 6 PM CST, and will take place in a virtual experience online, and will stream live.
The panelists for the live Skincare Town Hall will include: Katina Gilmore, The Skin Health Coach, Tiffany Lenox, Lenox Skincare, Nichelle Mosley, Queen City Beauty Group + Wellness, Pamela Springer, Global Skincare and Heather Weatherspoon, Exquisite Lengths Beauty Bar.
These skin care experts will discuss their specific areas of expertise and answer questions, live, by individuals who have questions about their own personal skin care concerns.
SpaSho Media partner, AMPTV, has created a Black History Month Virtual Reality Experience, using newly formed collaborative online TV channel, Black Headline News (BHN). AMPTV launched the Black Headline News Virtual Event Center, started on Feb. 3, 2023, through March 3.
This platform is where the 2023 NBEW week of virtual online festivities will take place, with the live skin care panel, as well as an Inspiration Room, where Luminary Estheticians will be recognized amongst other leaders, throughout Black History.
This year’s sponsors are Skin Script, Sugarbear and Ulta. Sugarbear will be hosting the Skincare Town Hall Forum and the Luminary Estheticians for the Inspiration Room. Messages from each brand will be playing throughout the forums, which will also have unique clickable areas for guests to interact with and learn more about the sponsors’ messages.
