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Type: Article

Section: Business > Trends

Classic sophistication, featuring a perfect complexion, dark berry-colored lips and simple, beautiful eyes is on trend this season.

A Perfect Season: Fall 2011 Color Preview

Classic sophistication is on trend for Fall 2011.

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Capturing the Tween/Teen Market

Four million teens have been to a spa. Are you targeting this group?

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Global Beauty Industry Trends 2011

Knowing about consumer beauty trends worldwide can help your skin care facility stay current.

Providing referral cards to female clients to bring to the men in their lives can result in an increased male clientele.

Simply Male

Skin care for men continues to become more common. Does your facility know how to work with the every day man?

Business. Treatments. Science.

Exciting changes are underway.

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Enhancing Massage's Therapeutic Benefits With Bamboo

Discover how this ancient resource can provide a deeply satisfying treatment for your clients and extend your therapists' industry longevity.

A Return to Professional Skin Care

More consumers are coming back to professional skin care products and have increased the frequency of their visits to skin care facilities. Are you capturing this market?

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Coming Attractions: New Cosmetic Technologies

Change in the skin care industry is coming fast and furious—are you prepared for the next great business-builder?

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4 Time-tested Rules for Skin Care Success

By focusing on these guidelines, you can help steer your business in profitability.

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International Inspiration

Look to some of the most unique and innovative spas throughout the world to inspire your spa right here at home.

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A Season of Rebirth

This spring's color trends run the gamut between traditional pastels to bright neons. Where does your client's makeup routine fit in?

Tapping Into Consumer Trends

A look at consumer business-based trends to adapt for your spa.

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Engaging Spa Clients Through Social Media

Spas need to learn how to foster dialogue through social media in order to engage the growing number of current and potential clients who use it to make purchasing decisions.

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Boost Retail Sales With Hand-held Equipment

One of the hottest beauty trends may initially look to be a threat to your spa; however, it could become a profitable addition.

What Will Your Business Become This Year?

Find some quiet time to dream big and chart the potential of your spa for 2011.

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25 Spa Industry Changes by 2020

These predictions will help your spa keep up in an industry that's changing faster than ever before.

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Spas of Chicago

The Windy City has a world-class lineup of spas, ranging from top-class luxury hotel spas to tranquil boutique facilities.

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Vitamin Vitality in the Spa

Vitamins continue to be a popular ingredient in professional skin care.

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