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Type: News

Section: Business > Trends

Forehead taping, collagen gel masks, and wrinkle patches are redefining anti-aging routines, inspired by TikTok's viral beauty hacks.

TikTok-Fueled Trends in the Fight Against Wrinkles

The latest anti-aging trends are being driven by TikTok, featuring everything from at-home wrinkle patches to collagen gel masks. Younger generations are reshaping the skin care industry with innovative, non-invasive solutions.

cosmetic serum oil drop on skin cell collagen moisturizer for skin repair exosome concept 3d rendering

Harnessing the Power of Exosomes: A Rapidly Evolving Market

The use of exosomes can open doors to a whole new range of services and treatments, enabling professionals to offer cutting-edge therapies that truly cater to the personal health requirements of clients.

Stylist in a salon with her client.

13 Takeaways From Square's 2025 Future of Beauty Report

Beauty pros around the world are setting themselves apart from the competition, changing the game when it comes to marketing, loyalty programs, elevated experiences and new techniques, according to Square's Future of Beauty Report for 2025.

beautiful Asian woman isolated on white background holding essence skin care product

10 Trends in Beauty: K-Beauty, Mixsoon Bean Ferment, Forge, Tallow Skin Care for Men, Spate's 2025 Predictions...

C&T's Consumer Pulse report on the socials uncovers emerging searches and hashtags related to cosmetics. Here, we expand on those themes. This edition includes: Mixsoon's K-Beauty Bean Ferment, Forge's Tallow skin care for men, Spate's 2025 predictions...

'How to get glass skin' was a top Google search in 2024, proving that the trend has staying power. Other key searches included acne treatments and dry brush techniques.

2024-2025 Skin, Hair, Nail & Makeup Trends: Pinterest's Predictions & Google Searches

In nails, Pinterest flagged a 65% jump in pins for sea-inspired looks, as well as a 35% uptick in matching nail looks for couples.

Mass makeup took a hit in 2024 through September, but the lip boom could not be stopped.

The State of Beauty, 2024-2025: Top Growth Sectors & Holiday/Q4 Forecast

“Prestige beauty epitomizes the indulgence in little luxuries and acts as an indicator of the consumer mindset for the beauty industry overall,” says Larissa Jensen, global beauty industry advisor at Circana.

The Future of Wellness 2024 Trends book cover

Global Wellness Summit Reveals The Future of Wellness 2024 Trends Report

Their trends team has been analyzing the wellness space and upcoming trends for more than 20 years. Here are the trends that GWS noticed took priority in 2024, and will revolutionize wellness for 2025 and beyond.

Across all categories, 59% of millennials are more likely to buy products sponsored by content creators they follow, while 48% of Gen Z shoppers have made purchases based on influencer recommendations.

Beauty Dupes & Aspirational Beauty: How to Capture Gen Z & Millennial Spending

Notably, 33% of surveyed consumers regret overspending on beauty; this skyrockets to 52% for Gen Z and 40% for millennials.

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Gen Z Teens Are Spending More on Beauty

Results from Piper Sandler's 48th Annual "Taking Stock With Teens" reflect a growing increase in spending among American Gen Z consumers.

Hand & Stone Massage Therapist Massaging Client

The Major News Headlines in Spa Business You Should Know

We have gathered some of the biggest updates in the spa industry including celebrations for Circadia and MY SALON Suite, and educational announcements from Lira Clinical and Hand & Stone Massage and Facial Spa .

From elevated efficacy to pro beauty inspiration to preventative care, Mintel has issued its annual beauty trends, alongside its 2025 consumer trend report.

2025’s Top 7 Beauty Trends

Mintel notes, “To build credibility, companies will highlight the efficacy of their products through scientific testing and innovative ingredients.”

Experience the serene ambiance of a modern minimalist bathroom, where a woman in a gray towel indulges in self-care

The 5 Most Expensive States for Self-Care in the U.S.

To rank the most expensive cities for self-care, research conducted by Groupon found the average prices for six activities—brunch, massage, facial, iced latte, manicure and pedicure—across the 50 most populated U.S. cities.

FarmHouse Fresh Founder Shannon McLinden

Exciting News Updates in Spa Software, Product Launches and Partnerships

This week GlossGenius is debuting a new feature for their spa software, Bioelements announced an exciting webinar, SpaStar is now offering a pro portal for their spa partners, and FarmHouse Fresh was featured in an international JPMorganChase.

woman-with-acne-at-the-beach-in-the-sun

'Sunburning' to Heal Acne is the Latest Terrifying TikTok Trend

You read right. Some TikTok influencers are claiming sunburning heals acne. Thankfully experts are warning against it. Here, we explore this claim with three industry experts to understand the rationale, uncover the truth and attempt to refute it.

People buzzing on a tradeshow floor

[Poll] Do You Like Big Or Small Events?

When it comes to attending industry events, what is your preferred size? We want to know. Take this poll and let us know if you like big or small events.

Thirty-six percent of U.S. adult consumers say sun protection is a top three skin care priority.

Massage Envy Survey Highlights Adult Skin Care Perceptions & Concerns

Despite skin care concerns, 52% of U.S. adult consumers report not having an at-home skin care routine or spending five minutes or less at-home on skin care daily.

Beauty services

Beauty Services' Growing Market is a Result of Shifting Cultural Beauty Standards

In response to customers' increased interest in health and wellbeing, the beauty care industry has developed to incorporate wellness-focused services including spa treatments, holistic therapies, and organic skin care products.

With some news headlines signaling caution when using DMAE-containing skin care, consumers have lingering questions about the ingredient. Brands that address these questions in marketing and product detail pages have an opportunity to engage shoppers.

DMAE Skin Care: Consumers' Top Questions, Preferred Formats & Trending Brands

With some news headlines signaling caution when using DMAE-containing skin care, consumers have lingering questions about the ingredient. Brands that address these questions in marketing and product detail pages have an opportunity to engage shoppers.

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