Dr. Hauschka Names CEO in Time for 50th Anniversary


Martina Joseph has been announced as the CEO for Dr. Hauschka Skin Care, positioning herself in the sales, marketing and operations teams. She has more than 20 years of experience in the natural beauty industry due to working for Bliss North America. The company is preparing to celebrate its 50th anniversary and is starting by welcoming Joseph to the team.

"From the very beginning, Dr. Hauschka Skin Care has been a true pioneer, leading the way and setting the standard for quality and innovation in the natural beauty world," said Joseph.  "Having been a fan since my first Dr. Hauschka treatment many years ago, I am excited to be joining the US team to continue building on the brand's 50-year history and expertise."

Joseph will be executing a marketing and sales strategy to both grow the company and enter into the U.S. market. With experience as a general manager, she will also provide leadership within the board of directors in order to strengthen relationships with customers. She will be working with the company’s manufacturer WALA Heilmittel to continue to strengthen the game plan for international distribution.

"The Board of Dr. Hauschka Skin Care is delighted to welcome Martina to our organization," said board member Armin Dörr. "We are looking forward to Martina's leadership as we usher the brand into its next phase of growth. We feel very confident in the expertise and energy that she brings to the team and to the brand."

More in Industry News