Cosmedix is celebrating two decades of providing professional skin care at the crossroads of luxury and cosmeceutical.
To mark the milestone, the brand has launched “The Beauty of Living Without,” a branded video lauding sustainability, inner wellness, luxury and efficacious, science-backed solutions.
“Twenty years is such a momentous occasion, and we have so many exciting things coming down the pipeline to celebrate with consumers and skin care professionals alike,” said Christine Jackson, global director of Cosmedix. “As a pioneer of clean skin care, we wanted to release a video that captures the freedom that customers can feel when they invest in a line that values their overall skin health above all.”
Throughout the year, the brand will keep the party going with the “20” campaign, spotlighting 10 ingredients it avoids and 10 it formulates with to provide the best results.
“Fans of the brand can expect new innovations, as well as continued education on our existing skus as we shift our focus on the next 20 years,” said Ryan Christopher, global education director.
Founded by estheticians for estheticians, Cosmedix’s product mix of facials, treatments, peels and at-home regimens can be found at spas and in the offices of skin care professionals and doctors around the world. The company offers educational resources through seminars, classes and online portals. It is also a founding sponsor of National Aesthetician Month (October) and National Aesthetician Day (October 15).