We all live busy lives, so efficiency is key, even in our beauty routines. That’s why it’s imperative for business owners in the health and wellness industry to streamline client services, salon operations and ensure product quality. When properly executed, waxing services can be less time-consuming and result in a better experience for both the cerologist – a coined term for highly trained aestheticians specializing in waxing services – and client. Unlock the secrets of speedy waxing and achieving smooth skin with these expert tips for maximizing efficiency.
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We all live busy lives, so efficiency is key, even in our beauty routines. That’s why it’s imperative for business owners in the health and wellness industry to streamline client services, salon operations and ensure product quality. When properly executed, waxing services can be less time-consuming and result in a better experience for both the cerologist – a coined term for highly trained aestheticians specializing in waxing services – and client. Unlock the secrets of speedy waxing and achieving smooth skin with these expert tips for maximizing efficiency.
1. Preparation is the Foundation
Ensure clients’ skin is properly cleaned and exfoliated. This allows the wax to adhere better, making the hair removal process more efficient. Once clean, cerologists should use minimal amounts of pre-wax serum and powder to shorten the drying time and prevent wax from adhering to the skin. The recommendation is to use a light amount that’s barely visible, which will speed along the process and limit excess usage.
2. Creating A Game Plan & Choosing the Right Wax
Selecting the appropriate type of pre- and post-wax is crucial for speed and effectiveness. Before any service, briefly chat with new clients by phone or in-studio so they know what to expect. Not only will this make them feel more comfortable, but will allow cerologists to be aware of any allergies, skin conditions and basic skin care routines. After consulting, consider the client’s skin type and the area being waxed. Hard wax is excellent for sensitive areas, while soft wax is efficient for larger surfaces. Additionally, keeping detailed notes and conducting post-service interviews can also help maximize efficiency, making it easier to tailor services at the next appointment. When possible, cerologists can also combine waxing services for multiple areas during one session. This will enhance the overall efficiency of the waxing process and save time for the client and technician.
3. Be Eco-Friendly
By implementing eco-friendly practices in operations and product usage, spas can contribute to a greener and more sustainable future for the waxing industry. In terms of operations, strive to go paperless and use a digital POS and scheduling system to eliminate paper waste. It also helps to support eco-friendly brands that prioritize sustainability and use environmentally friendly packaging. For instance, reusable wax mats are a newer, unique product gaining popularity nationwide which allow spas to go greener.
4. Invest in Quality Equipment & Products
Using high-quality wax and accessories can make a significant difference during and after a procedure. Quality products often require less application and provide better results, ultimately saving time and reducing waste. Investing in premium materials over less expensive alternatives can be economical, as they’re reliable and likely won’t need to be replaced. To be extra cost effective, spas can purchase premium wax in larger quantities. Rather than buying small wax cartridges or tubs, consider purchasing wax in larger containers. This not only saves money, but reduces the amount of packaging waste and recurring need to reorder.
Related: Customizing the Waxing Experience
5. Use Waxing Strips Strategically
Cut strips into smaller, manageable sizes for smaller areas. This not only reduces waste but also allows for more precise area application. For larger areas, cerologists should use half a strip. This not only enhances power in wax pulls, but also allows the flipside of the strip to be used before being tossed.
6. Mastering the Art of Application
Strive to develop a swift and confident application technique by keeping three words in mind – scoop, scrape and twirl. This ensures complete coverage, requires less effort to remove and minimizes the time spent on each application. The key to efficient waxing is applying thin, even layers, which ultimately allows fewer strips to be used and creates less wax buildup. One common mistake amongst new cerologists is misholding the waxing stick. For smaller areas – such as the face or inner bikini line – waxing sticks should be held like pen to paper. This natural wrist form maximizes stick manipulation and provides good pressure. For larger areas, the stick should be held in the palm of the hand and applied at a 90-degree angle.
7. Ongoing Training & Integrating Professional Techniques
Every second counts during a service, which is why it's vital team members thoroughly understand processes and product usage. Education goes beyond initial training – it’s a constant process to ensure both the business and employees are meeting expectations. Consistent training not only keeps team members nimble, but maintains brand standards and ensures proper techniques are being used. Instill the bigger picture with your employees as well. Share background on why the business chooses to carry certain products and help them understand how time and money can be saved when properly using the product. Cerologists may also consider advanced techniques such as speed waxing. This method involves applying wax to larger areas and removing it quickly, streamlining the process without compromising results.
8. Optimize Temperature
Always pay attention to temperature. Using wax at the right consistency ensures smooth application and effective hair removal. Be cautious not to overheat the wax, as it can lead to burns and uneven results. If wax’s temperature is too warm, it will prevent it from sticking to the waxing stick, causing the need to go back and forth to the pot for wax or using additional sticks. If soft wax is too cool, there will be a bigger build up during the application process which will require more effort and time to remove. For hard wax, it will become more difficult to adhere to the hair and require additional applications. Following any services, properly store waxing supplies in a cool, dry place to extend their shelf life and prevent deterioration.
9. Mastering the Removal Technique
How you remove wax matters. A best practice is to stay flush with the skin and don’t pull up. Pull with confidence and in the opposite direction of hair growth. This helps to achieve optimal hair removal with each strip. For soft wax specifically, try removing using palms versus fingertips. This applies more pressure and diminishes back and forth on the strip. This especially helps save time and energy when removing wax from larger areas like the back, chest and legs.
10. Post-Wax Care Matters
Finish the waxing session with a soothing post-wax product to calm the skin and reduce any potential irritation. This step completes the process efficiently and ensures client comfort.
Overall, efficient waxing is not just about speed, but rather, is also about achieving optimal results in less time. By following the tips listed above, cerologists can elevate their waxing game, providing a quicker and more effective hair removal experience for clients. While there are myriad steps involved in a successful wax, continuously practicing these techniques will help maximize efficiencies in the long run. By understanding proper product usage, application techniques and best practices, the results will speak for themselves. At the end of the day, what matters most is providing clients with the highest quality service in the shortest amount of time. Use the above best practices to say goodbye to time-consuming waxing sessions and hello to smooth, flawless skin.
Summer Vasilas is Co-Founder & Director of Education and Training of Waxing the City, a 150-unit franchise devoted to the art of waxing, catering to both women and men and a top ranked franchise 500 company 6 years in a row. She has 25+ years of experience in the beauty industry and has been a licensed esthetician since 1999.