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Report: Gen Z's Top Skin Care Habits

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Dove marks number one in skin care in a survey of 3,500 respondents ages 13-25.

Happi has published new findings from a Gen Z study by Kyra Media which lists Gen Z's skin care habits.  

In a survey of 3,500 respondents ages 13-25, these were the results.

  • One in five add new products to their routines because they want to try something new.

  • More than half of respondents say they pay close attention to what their skin needs and how it responds to their routine.

  • 32% do not wear makeup and only focus only on skin care.

  • 75% have purchased a skin care product within the past three months at the time of the survey.

  • 24% use an average of at least three products in their skin care routines.