Pure Fiji is partnering with Fiji Oncology for Pinktober, a month-long initiative this October dedicated to supporting cancer patients in Fiji. The brand will donate 10% of all sales made on Pure Fiji's website during the entire month of October.
There is limited access to specialized oncology care and support services in Fiji, making the struggle even more daunting for those battling this life-altering disease. Throughout Pinktober, Pure Fiji will actively engage in promotional activities to raise awareness about Fiji Oncology's work and the importance of supporting cancer patients in Fiji.
Related: Pure Fiji Donates Proceeds to Susan G. Komen for Breast Cancer Awareness Month
Previous contributions from Pure Fiji have provided comfortable chairs for chemotherapy sessions, offering much-needed comfort during treatment, and the company currently sponsors a 24-hour helpline, providing emotional support and guidance to patients and their loved ones throughout their cancer journey.
Follow Pure Fiji's social media channels to help spread the word about Pinktober.