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Type: Article

Section: Business > MedSpa

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Cosmetic Consultation—The Rule of Thirds

If you're treating the majority of the clients who come to you for a medical esthetics consultation, you're putting your practice in jeopardy.

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Fee-splitting and Medical Spa Treatments

If you pay or have been paid commission for injections or laser treatments in your spa, you could be putting your skin care facility and your career’s well-being at severe legal risk.

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Are You Considering a Medical Esthetics Career?

As the marketplace grows, there is an increased demand for skilled medical esthetic technicians.

Esthetic treatment rooms should be warm and inviting; this is a nice change from a sterile medical room.

Implement Business-building Techniques

Don't be left behind—take steps to retain existing clients with top-notch customer service and marketing practices.

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Holiday Strategies for the Medical Spa

Help clients look their best during the holidays--it can result in regular appointments throughout the year.

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Plan to Succeed With Strategic Marketing

Research, planning and strategy will make your next marketing feat a success.

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Marketing Your Unique Medical Spa

Differentiation and persistent, quality marketing can make all the difference to your medical spa.

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Physicians and Estheticians: A Rewarding Partnership

Now more than ever, estheticians are becoming an essential facet of the medical team.

New Year, New Opportunities

Introducing Spa Business Solutions and expanded medical esthetics coverage in every issue.

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Coming Together With Sarah Anne Dordel

This San Francisco practice manager and esthetician utilizes her diverse background to achieve optimal results.

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Essentials for a Thriving Practice

Basic business components are vital to keep your aesthetic practice a viable, surging success.

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Tailoring Consultations and Practice Procedures

Creating a rapport and developing visual, auditory and kinesthetic elements for consultations can go a long way in wooing potential patients.

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David J. Goldberg, MD, JD: Medicine, Law and Business Success

Filled with talent, ambition and a great attitude, this physician and law professor isn’t letting anything stand in the way of his dreams.

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Changing Patients, Changing Times

Merge magazine’s editorial advisory board members weigh in on how medical aesthetic patients have changed in recent years, and what this means for the industry.

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Managing Aesthetics With Patti Barkey

This practice administrator continues learning every day to help better her Florida business.

The Success Profile—A Guide to Telling, Not Selling

Using the successes of your past patients is one of the best ways to connect with new ones.

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Daniel Cassuto, MD: World View, Intimate Approach

This Italian plastic and aesthetic surgeon sees the importance of using his hands and his verbal skills for the success of his practice.

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Sage Advice

Get the advice, experience and recommendations for those interested in a medical aesthetic career from Merge magazine’s own editorial advisory board members.

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