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Scent: New Frontiers in Branding
Scent can strengthen an emotional connection to a brand, and innovative technologies are providing more ways to create and reinforce this powerful bond.
Jun 6th, 2008
Spas Give Shopping Malls a Face-lift
Jun 2nd, 2008
Spa Week Launched Nationally
Jun 2nd, 2008
Murad Medical Spa Hosts SELF Magazine
Jun 2nd, 2008
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The Evolution of Paraffin Treatments
See how this spa staple is developing into the next big thing.
May 30th, 2008
Marketing Matters: Why She Won’t Buy Naturals ...
Teaching your clients about organics is the key to helping them buy into the natural trend.
May 28th, 2008
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Creating a Sustainable Spa
Help your spa do its part for the environment with these handy, knowledgable practices.
May 27th, 2008
Wax Return
Learn about the different types of waxing options that are available to offer the best services for a lucrative ROI.
May 23rd, 2008
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Study Shows Market of Baby Boomers at Age 70
The Natural Marketing Institute has released a study of what Baby Boomers will be like upon reaching age 70, noting a continued interest in technology and value.
May 23rd, 2008
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Natural Marketing Institute Reveals Top 2008 Trends
Themes of a dual society, sustainability and wellness are all going to be rising in popularity in 2008, according to the market research company The Natural Marketing Institute.
May 23rd, 2008
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ISPA Offers Spa Savings Tips
To help clients who are finding fewer funds available for spa visits, the International SPA Association is offering tips for spa deals.
May 23rd, 2008
More Green Talk
Read more questions and answers from the panel featured in this month’s article The Green Report.
May 23rd, 2008
Choosing the Right Spa Software Interview Transcripts
Find more interesting tidbits on spa software straight from the mouths of industry professionals.
May 23rd, 2008
LOHAS Lesson
Learn what’s behind the development of the industry’s LOHAS movement, as well as the history of the push for sustainability and wellness.
May 23rd, 2008
Men’s Grooming—Worth the Hype?
The men’s market has failed to deliver gains previously anticipated, though recent innovations have put the sector back into the headlines. Euromonitor International takes a closer look at the factors influencing the growth of the category and recommends strategies to reignite development.
May 23rd, 2008
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Understanding the LOHAS Market
Help your clients to change their lives—and the world—for the better.
May 23rd, 2008
Sustaining Your Staff
Find out how to turn around your spa's turnover rates by catering to your No. 1 asset.
May 23rd, 2008
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Monaco Highlights
Getting an international perspective on the spa industry has given rise to a slew of interesting options.
May 21st, 2008
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