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Marketing
What's in a Name?
The evolution of a tagline.
Marketing
Good Hands: Stepping Up for Success
Pull your spa--and yourself--up from the starting point with these tips on selling your services.
Marketing
Strategies for Downtime
Soften the impact of the inevitable slow periods by adapting your marketing strategy.
Marketing
Key Lessons to Success: What's the Big Idea
Wake up from the usual sleepy branding ideas to put a spark in your spa's marketing.
Marketing
Boost Business With Blogs and Podcasts
Find out how introducing new technology can provide a boost to your spa's business.
Marketing
Giving Back: The Spa Industry Raises Breast Cancer Awareness
The spa industry bands together this month raising funds in a variety of ways to help increase breast cancer awareness during Breast Cancer Awareness Month.
Marketing
Organization Discusses Top Beauty Issues with Legislators
Members of the Professional Beauty Federation recently participated in an annual event that allows for face to face time with Congressional legislators.
Marketing
SFIEC Offers Think Pink Treatments to Support Breast Cancer Research
San Francisco Institute of Esthetics and Cosmetology future professionals support Breast Cancer Awareness Month.
Marketing
Red Mountain Spa Supports New Conference Center With New Treatment Package
Marketing
Just Calm Down Introduces Spook-tacular Treatments
Marketing
Spa Gregorie's Launches Modesty Menu
Marketing
American International Products Used in "Dreamgirls"
Marketing
Keeping Up With the Jonesers
Generation Jones--those 41-52--are your clients.
Marketing
Marketing Matters: Private Label Grows Up
Private label personal care brands continue to grow in prevalence and are emerging as a major threat to national brands. What does this mean to the savvy marketer?
Marketing
Marketing: Award-winning Marketing and PR Secrets
Read Benefit magazine's coverage of Spa Radiance's successful spa program for hospital patients and family members.
Marketing
Marketing: Award-winning Marketing and PR Secrets
Learn how Best of the Best 2007 winner Spa Radiance has used marketing and PR to enhance its success.
Marketing
Spa Marketing on a Budget
You don’t have to spend an arm and a leg to get your business noticed.
Marketing
Pink Report Examines What Women Want in Skin Care
The second Pink Report of 2007, Survival of the Prettiest: Face & Body Skin Care, is a comprehensive and unique look at what women want in skin care products, what she’ll buy and why.
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