Astaxin Stockholm, an award-winning skincare line, is now available at Yasuragi, one of Sweden’s most renowned spa and hotel destinations. The full range of Astaxin Stockholm products is being used in Yasuragi's treatments during the spring and it is also available in their shop.
“Our skincare products are integrated into the spa experience and become a natural part of the ritual, from treatment to continued skincare at home,” said Annelie Gunnarsson, Brand Manager for Astaxin Stockholm. “We see clear potential for our skincare line within the spa and hotel market, where the products become part of a larger whole and where their effectiveness is enhanced through professional use and a carefully designed customer experience.”
Yasuragi is known for its Japanese influence, and is a place where architecture, treatments, and the overall experience are designed to create a sense of calm, presence, and recovery. Yasuragi has been named “Sweden’s Best Hotel Spa” six times at the World Spa Awards and is a popular choice for both Swedish and international private guests, along with corporate clients. Astaxin Stockholm and astaxanthin take center stage, with skincare that works in tune with the season and the body’s needs. The collaboration marks an important step for Astaxin Stockholm into the premium spa and hotel segment.
“Yasuragi is always looking for collaborations that combine genuine sustainability with the highest level of quality. For this spring’s facial treatment, Astaxin Stockholm was a natural choice. The fact that Astaxin Stockholm is produced just a stone’s throw away from us on Värmdö also creates a unique local connection,” says Linda Pierson, Head of Treatments at Yasuragi.
