Over the next few months, you'll likely see an increase of clients with the same concern: dark spots and discoloration. It's hyperpigmentation, caused by the overproduction of melanin. UV rays often fuel it, so it can be more prominent in the early fall after months of summer sun exposure.
Let's meet the 3 types of hyperpigmented clients you'll see this season:
1. The SPF Skipper
She may be a sun-worshipper, or just someone who thinks that broad spectrum sunscreen is unnecessary. She's worried about the new spots on her face, chest and arms.
How to explain what's happening. When skin is exposed to UV (via sunlight or tanning beds) and daily pollution, the immune system triggers the melanocyte within the cell to release melanin as an injury response. The more time spent exposed to UV, the more melanin will be released. The damage is cumulative, and can lead to solar lentigines, photo damage or "liver spots".
2. The Hormone Heroine
She may be pregnant, or taking birth control, or on hormone replacement therapy. She's worried about a sudden onset of discoloration or melasma from her imbalanced hormones.
How to explain what's happening.The female sex hormones estrogen and progesterone can stimulate the melanocyte to produce more melanin. In particular, during pregnancy, a hormone called melanocyte stimulating hormone (MSH) produced in the pituitary gland can lead to excess melanin. UV light will make these existing pigmented areas even darker, but hormones will continue to stimulate melanogenesis 24 hours a day – even indoors.
3. The Inflamed Individual
She's experiencing post-inflammatory hyperpigmentation (PIH) – discoloration caused by waxing, the use of aggressive acids or scrubs, deep extractions, surgery, acne, or other health problems (e.g. eczema or psoriasis).
PIH is pigmentation produced at the sight of cutaneous inflammation after an underlying skin condition or injury has healed, leaving a flat melanin scar. It can occur in any skin tone, but it's more common in clients with darker skin. As darker complexions are more susceptible to PIH, every treatment needs to be carefully considered as aggressive physical exfoliation or a too-harsh chemical peel can cause further inflammation.
Prevent the Pigment
Bioelements has the products and professional treatment for clients with hyperpigmentation, whether it stems from UV exposure, hormone imbalances or PIH. They'll see real results, in record time, with zero side effects.
LightPlex GigaWatt Dark Spot Corrector improves the appearance of discoloration and sun damage. In a consumer perception study, 98% of participants said their age spots appear less visible, 97% said it minimized intensity of dark spots and 96% said it improved appearance of sun damage* - in only 2 weeks. It's available in an at-home size, and treatment room pro size for use in the Bioelements Depigmenting and Brightening Facial.
LightPlex GigaWatt Dark Spot Corrector brightens and evens all over for luminous, hydrated skin. In a consumer perception study, 99% of participants said it improved overall skin tone, 99% said it brightened skin tone and 99% said it boosted skin's radiance* – all in just 2 weeks.
In the Treatment Room
Bioelements Depigmenting and Brightening Facial is for clients struggling with stubborn hyperpigmentation caused by UV damage, melasma, or PIH. This targeted facial is formulated with ingredients that work together, from different angles to brighten and even skin tone, and reduce the intensity of dark spots without side effects like photo toxicity or negative sensations.
Learn more about lightening and brightening products and services, and the entire Bioelements professional skin care line – now celebrating 25 years, at www.Bioelements.com/pros.
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