3 Day Makeup Artistry Master Class

This master class presents in depth theory and hands on workshops for the licensed aesthetician or cosmetologist with an innovative approach to artistry, trends, techniques, merchandising and more. Explore the world of makeup artistry and how makeup services can add retail revenue to your salon, spa or practice. Varied skill levels are presented placing an emphasis on building the makeup clientele, and retailing cosmetics and accessories. You will learn: The makeup setting, ambiance and lighting; Tools, brushes & supplies; The makeup menu – establishing services & prices; Blending and artist concepts; Study of skin undertones; Facial anatomy, proportions and imaging; Foundation & pigment chemistry; Minerals, primers and contemporary chemistry; Concealers, camouflaging, anti-aging techniques; Eyeshadow, eyeliners, mascara and lash enhancements; Male grooming; The ethnic client; The mature client; Testing with models; Working on location; and Networking and promotion.