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Section: Business > Finance
Customer Service
$pa Marketing: What’s Your Follow-Up Plan?
Here's why you should have a follow-up system in place for both prospective and existing customers.
Finance
Fresha Pro Beauty Software Gets $100 Million Investment
With the inclusion of previous investors, Fresha has fundraised $132 million.
Customer Service
Image Is Your Business
In the professional beauty industry, you are only as good as your last client. We expect our clients to be a walking, talking “visual advertisement” for us, but are we holding up our end of the bargain?
Marketing
Amplify Your E-mail Marketing
Sending e-mails is a great way to stay connected to our clients. Particularly right now, our clients are looking to us for inspiration, information and education!
Marketing
Shoestring Spa Marketing
While marketing is one of the most important aspects of your business’ success, tracking your referrals, projecting your costs and using a variety of low-cost methods will maximize your returns!
Regulatory
Americans Turning to Beauty and Wellness Industries for New Careers Amid COVID-19
Booksy, a popular booking app for beauty and wellness businesses, has released data showing that new industry talent is on the rise.
Retail
Transform Your Business with Private Label Skincare
Launching a private label skincare line can be a transformative, profitable move for estheticians, spas, and medical practices. We make it easy with low minimums, education, marketing, and graphic support.
Industry News
Learn Spa Business Tips, Tools & Strategies at Face & Body Virtual
Face & Body Virtual on May 23-26, 2021 will feature multiple business classes that teach strategies, tools and tips for spa success from industry pros.
Marketing
8 Top Tips for Networking
This article focuses on helping estheticians create a career network that’s filled with professionals and entrepreneurs with whom they share common connections and/or interests.
Industry News
Upgrade Your Skin Knowledge at Face & Body Virtual
Skin Inc. and MedEsthetics can’t wait to combine our two audiences for four days of knowledge, techniques, specials and fun at Face & Body Virtual, May 23-26, 2021.
Customer Service
Genbook Wins 2020 App of the Year
The Best in Biz Awards has recognized Genbook as its 2020 app of the year.
Finance
Terri Ross Introduces APX Business Intelligence Platform for Aesthetic Practices
Terri Ross has launched APX by Terri Ross, a business intelligence platform to help aesthetic practices increase revenue and retention.
Industry News
Ishga and Cutitronics Bring Digital Skin Care to Spas
A new technology will allow spas to recommend skin care and optimize results between treatments.
Marketing
How Too Sell Like an Influencer
Estheticians and skin care professionals are becoming the new professional influencers at the forefront of the skin care sector.
Finance
Touchless Tech Is Taking Over the Spa Industry
The pandemic has caused the professional wellness and beauty industries to amp up its use of touchless technology, keeping staff and clients safe during appointments from start to finish.
Marketing
10 Best Practices for a Profitable Spa Website
As part of GSN Planet's Online Marketing for Spas webinar series, Universal Companies VP of marketing Camille Tillman taught attendees 10 best practices for using their website to draw in clientele.
Finance
Reflections: Starting Fresh
In this issue of Skin Inc., you will find tools to help get your spa in order and only keep the things that bring you joy.
Finance
Spark Joy in Your Spa Space: Clearing the Clutter
KonMari is indeed relevant and trending, along with many other Japanese wellness trends. This is beneficial because many spas could sure use a refresh of the spirit, a spark of joy and the release of old things that no longer serve or suit their owner.
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