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Establish Your T.O.U.C.H.

Alex Ignon April 2013 issue of Skin Inc. magazine

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At the beginning of any new business venture, the possibilities and opportunities seem endless. Your passion runs deep, and your excitement fills you with ideas for gaining clients and growing your skin care facility. You strategize and employ tactics to turn new clients into repeat customers.

For many of you, that initial flame and drive may have diminished considerably. It may even be practically extinguished. This is normal. The initial excitement of owning and operating a business does wear off. There is no one to blame—the day-to-day operational challenges can keep you buried, constantly squelching your ability to look at the bigger picture and get enthusiastic.

So how do you re-ignite that passion? Get your edge on!

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