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"Noxzema is an iconic U.S. skin care brand and our team is very excited to add Noxzema to our beauty care product portfolio," said V. James Marino, president and CEO, Alberto-Culver. "The Noxzema brand has great equity among consumers and, together with our existing St. Ives skin care brand, will provide us with significant opportunities for growth in the skin care category."
"With the pending acquisition of Noxzema, the board reaffirms our commitment and focus on skin care. Noxzema is a brand with strong potential for our existing portfolio," said Carol Lavin Bernick, executive chairman, Alberto-Culver.