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Face & Body Midwest 2010: Education is Your Future
By: Melinda Taschetta-Millane
Posted: February 24, 2010, from the March 2010 issue of Skin Inc. magazine.
In today’s economy, continuing your education on a budget is key. Whether you are looking for strategies on how to prosper during challenging times or want to learn about the latest in ingredients and technology, the Face & Body® Midwest 2010 product-neutral Advanced Education Conference Program has something for you.
Conference program tracks
On Saturday, March 27, attend product-neutral sessions in topic-related tracks that encompass a variety of education options focused on particular areas of the industry. Conference sessions can be attended by following one of four particular tracks, or by mixing yourself up a customized selection. The program runs from 9 am–4:15 pm.
The Business-building track is designed specifically for spa owners, and offers the proven business solutions and profitability pointers necessary to excel in today’s competitive market. Session topics include:
Staffing: Getting the Right People on the Bus
Elaine Sauer, Mario Tricoci Hair Salons and Day Spas
Branding: Living and Breathing Your Brand
Kate Leydon, Ruby Room, The Style of Wellness
Upgrade Your Spa Income Without Selling
Jamie Scalise, The Spa at Del Monte
What’s in Store—Lessons From Big Box Retailers
Carol Phillips, Spa Smarts
Spa Branding Through Online Media