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An Industry Focus: 2008 Face & Body Spa & Healthy Aging Conference and Expo
By: Abby Penning
Posted: October 17, 2008, from the November 2008 issue of Skin Inc. magazine.
Attendees and exhibitors of Face & Body 2008 joined together on the expo floor to improve and grow spa businesses.
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Continuing its momentum of eager anticipation and industry excitement, Sunday also was the opening of Face & Body 2008’s product-neutral Advanced Education Conference Program, drawing in a slew of attendees with tracks such as Business-building, Medical Spa, Esthetic Science, Trends and Wellness/Sustainability, featuring some of the industry’s biggest names. Educators such as Pamela Hill, Boldijarre Koronczay, Eve Taylor and Mark Lees, PhD, brought their expertise to the conference, discussing the latest in spa trends, ingredient options, client interaction techniques, business growth ideas and more.
Hopping from class to class, attendees found themselves eager to learn. “I was in a class with Rebecca James Gadberry, and it’s the best class I’ve ever taken,” said Robin Welch, owner of The Robin’s Nest Skincare in Los Gatos, California. “The show is really well done. It seems well-organized and is offering great, cutting-edge information that’s really useful.” And Aimee Fuentes, owner of Esthetic Options in Seattle, enthused, “The conference sessions were so good, I wish there was a Face & Body show in the northwest territory.”
The program’s educational offerings also extended into Monday, further showcasing sessions with industry leaders offering fresh voices and ideas. And learning opportunities weren’t only offered by the speakers—attendees also shared their own experiences and hard-won solutions during question-and-answer sessions, and even gathered in the halls to converse between classes.
“For a new spa owner, I found the whole overall show incredibly informative and useful,” said Pat Staley, owner of The Day Spa at Bell House in Pittsboro, North Carolina. “I enjoyed all the speakers’ conference presentations that I attended—I thought they were outstanding and motivational—and I feel like they have given me the tools that will help me help my staff sell to our clients.”
Cocktails and a car
Face & Body 2008 offered the chance for conference and expo participants to get to know each other in a little less formal setting as well, at its Networking Cocktail Reception Sunday evening. Mingling over drinks, hors d’oeuvres and small talk, industry leaders, spa owners, managers and others in the business used the time to create connections and relationships, helping to further strengthen the bonds of their spas and of the industry.