“Welcome to the real world.”
No doubt, you have heard this phrase a few times. Usually, it is used to ground someone from their grandiose ideas or fairy tale expectations.
When it comes to nutrition and fitness, today’s consumers are asking for real-world options. Gone are the days of simply burning as many calories as possible and tallying every morsel that goes in the mouth.
When it comes to fitness, real-world means gentle, efficient, personalized and fun.
Gentle. The aches and pains of hardcore fitness classes are anything but desirable, especially when one considers the long-term effects.
“Guests definitely want a fitness program that will provide results,” says Betty Loiacono, spa director at The Spa at Norwich Inn in Norwich, Connecticut. “In our setting, they are not interested in leaving with pain.”
Enter mind-body exercises, such as yoga and Pilates.
Efficient. Time is very precious. There never seems to be enough of it to do everything, including a 90-minute workout. Shorter classes are emerging, and integration of classes for those who struggle to find the time to work out is becoming more common.
Personalized. What is right for one may be ineffective for another; thus, a fitness program that is tailor-made has great appeal.