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Build Your Business With a Whole-body Approach

By: Lisa M. Crary
Posted: July 30, 2013, from the August 2013 issue of Skin Inc. magazine.

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Oxidation is a normal occurrence in cellular functions. While a very small percentage of cells are damaged during the metabolization of oxygen, the body naturally produces antioxidants to counteract the free radicals and prevent their formation or chain-reaction replication. However, external contaminants from dietary and lifestyle habits generate more free radicals than the body can combat, causing excess damage and accelerated skin deterioration.

Without the support of a healthy lifestyle and diet from the client, any professional skin care treatment has its limits. For example, you can treat a client for excessive dryness with an intensive moisturizing regimen, but the skin cannot truly heal if the client smokes cigarettes and regularly forgoes quality sleep. Hence, educating clients about how much external influences affect their skin will benefit them immensely.

As a skin care professional, educating your clients about the positive effects of a healthy lifestyle and diet can reduce the severity of the aging process. Because of this, no skin analysis or skin consultation would truly be complete without understanding your clients’ lifestyle and dietary habits. This knowledge will aid in making informed decisions about appropriate treatment protocols and outcome expectations.

Introducing diet, lifestyle and supplementation

In order to incorporate diet, lifestyle and supplementation as part of your professional skin care treatment program, start by asking your clients to fill out an intake form so you can refer to their responses during the first skin assessment, as well as follow-up appointments. To ensure the most accurate assessment, also verbally engage the client about their lifestyle habits and choices, because written forms do not always capture meaningful experiences or exceptions. For example, a client can write that they do not smoke cigarettes, but they may have quit very recently, which would still impact the skin’s appearance.

Once you complete the intake and interview, briefly educate your client on the basics of skin physiology and what the skin needs to maintain optimal health, underscoring the importance of a balanced diet and healthy lifestyle, in addition to topical skin care.

Understanding Skin Diseases and Disorders Can Increase Your Treatment Offerings in 2013

Health Challenged Skin: The Estheticians’ Desk Reference is designed to address the lack of esthetic knowledge in the area of skin diseases. Chances are you have come across more clients with diabetes,allergies, Crohn's Disease and Autoimmune diseases just to mention a few. This book covers an incredible range of diseases and disorders and it is organized to offer easy-to-find, hands-on application for daily use.

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