Spa owners have long known that music can create a pleasant ambiance in the treatment room. Studies show music is inextricably tied to memory and emotion—and that it can even lower blood pressure and help manage pain. Now, spas across the country are taking the therapeutic benefits of music to a new level, bringing sound to the forefront of spa services.
“We’ve always been very good with smell, sight and touch,” says Blake Feeney, spa director at Canyon Ranch’s SpaClub at the Las Vegas Venetian Resort-Hotel-Casino, where music plays a key role in the newly expanded space that opened in April. “The last sense that has really been impacted in the industry is hearing. We know what sounds good. But now we know you should listen to these things at this time because of the benefits for healing.”
Canyon Ranch’s Las Vegas site, which will total 134,000 square feet when all renovations are complete in August, is a pilot space for its new approach to music, focusing on creating different “intention zones” throughout the spa. “We want to figure out what kind of intention we want for that space—the ambiance, the energy, the feeling,” Feeney says. “Sound creates the ambiance of a space immediately.”