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8 Ways to Discuss Facial Hair Removal With Clients
By: Siân Morris, PhD
Posted: August 1, 2011, from the August 2011 issue of Skin Inc. magazine.
page 6 of 7
Tweezing/epilation. This is a good option if facial hair removal needs are minor, because hair can effectively be removed by tweezing or epilating, as long as the hair shaft is long enough to be grasped with the implement.
Waxing. This is a good choice if clients prefer to seek an in-spa removal method performed by a professional, can afford to spend a little more, want more time between maintenance treatments, can tolerate minimal-to-moderate discomfort and are not shy about having someone else do it. If your spa does not offer facial waxing services, this may provide a great add-on opportunity.
7. Advise clients about maintaining healthy skin before, during and after facial hair removal.
Regardless of the chosen removal method, it is your job to remind clients that their skin should be in optimal condition to keep their smooth, hair-free appearance healthy. Provide a service on your menu that serves to exfoliate and moisturize the skin as a way to prep for facial hair removal. Suggest that clients exfoliate and moisturize using home-care products on a regular basis. To minimize discomfort, advise that they use a protective cream before the procedure. They should always use a good moisturizer following the service and on a regular basis, as well.
8. Focus on your clients’ well-being.
Have a follow-up conversation with clients after they’ve tried facial hair removal. Gathering information on their overall experience and the results will provide you with additional information for future discussions and recommendations.
Above all, be sure to keep the dialog going to make clients feel good about themselves and their appearance. As your clients’ beauty authority, the more knowledgeable you are on all beauty-related topics, the more you’ll be able to share. The trust and respect you create will not only make you feel great about your career, it will naturally help you build your business.